Awesome, my C919! The first flight of China big plane is in sight.

  Wu Guanghui, chief designer of Comac C919 and ARJ21, has won the national special prize for scientific and technological progress and the first prize for national defense scientific and technological achievements. A key model won the first prize of China Aviation Industry Corporation I and the first prize of the National Defense Science, Technology and Industry Committee.

  "Many aircraft parts are made in China and fly in the sky every day. C919 has gone through nearly seven years, and has done a lot of design, calculation and experiments. I am definitely willing to take this plane first. "

  — — Wu Guanghui

  These days, in the commercial aircraft test center of China Commercial Aircraft Corporation, the newly-built Zhuqiao test hangar in Pudong is spacious and bright. In the hangar, the landing gear that originally supported the domestic large passenger plane C919 was all put into the landing gear cabin, and three air springs like "jacks" lifted the plane into mid-air. What is going on here is the ground resonance test and modal coupling test of the whole aircraft that must be completed before the first flight, which means that the C919 has officially entered the final sprint stage before the first flight.

  C919 is a domestic large passenger plane independently designed and developed by China. It is a short-haul single-aisle narrow-body passenger plane with more than 150 seats. In the future, it will compete with internationally renowned commercial aircraft such as Airbus 320 series and Boeing 737 series for orders. The manufacturer China Commercial Aircraft Co., Ltd. recently announced that the C919 plans to make its first flight in the first half of 2017 and will fully launch the wide-body passenger aircraft project. It can be said that after nearly 10 years of hard work, China people’s dream of "big plane" will soon become a reality.

  ① Rigorous test to ensure safety.

  To fly into the blue sky, a plane must first practice a pair of steel bars and iron bones. For the C919, which carries the dream of a big plane for Chinese people, the significance of the test is even more significant. This is the first large passenger plane made by China people, and its safety cannot be lost.

  For this reason, C919 has undergone a series of tests like "torture". Among them, the 2.5g static test of the whole aircraft started in early November last year is the most severe and significant one since the birth of the C919.

  This test mainly tests the strain and deformation of the "skeleton" of the body under constant external loading. In layman’s terms, this kind of test is to let the aircraft simulate the stress situation when challenging air flight on the ground, and go beyond the natural limit to verify how much force the aircraft can bear.

  Before the start of the experiment, the researchers covered the whole body with white adhesive tape, which is a resistance strain gauge that can sensitively measure stress and strain close to the surface of the body, just like doing electrocardiogram for the plane. During the test, the load starts to rise at the level of 5%, and the load must be kept for 3 seconds every time. "The structure must be able to withstand the ultimate load for 3 seconds without damage." Zhou Liang Dao, deputy chief designer of the C919 passenger plane, said that the preparation behind the team took more than 300 days for this short three seconds.

  With the continuous loading, the aircraft began to show obvious external reflection, and the wing began to tilt up a little. Finally, when the load reaches 100% of the test outline, the wing tip tilts up to nearly 2 meters, which is highly consistent with the strength analysis before the test, which shows that the test is successful and its strong "bones" and body are enough to support flying into the blue sky.

  This is just a small step in the long March before the first flight of the plane. A passenger plane has to complete 13 static tests in 48 working conditions, including pressurization in the booster cabin, front lifting connection, main lifting connection, whole aircraft condition, vertical tail and rudder, as well as "three-bird test" such as iron bird, copper bird and electric bird and joint test of the whole aircraft system. Therefore, researchers have made independent innovations in system integration experiments.

  In the comprehensive test hall of Shanghai Aircraft Design and Research Institute, the iron bird test-bed with little difference from the C919 real machine looks like an eagle with wings spread and its tail stuck high. Don’t underestimate this test-bed. Its full name is "Integrated Test-bed for Flight Control Hydraulic System", which mainly tests the landing gear, wings and other mechanical systems of aircraft. In order to ensure the authenticity of the system test, the iron bird test-bed is designed according to the 1:1 ratio of the real aircraft, so that the mechanical installation interfaces of the flight control, hydraulic and landing gear systems are the same as those of the aircraft.

  Next to the Iron Bird Test Bench, there is also a "Copper Bird" that tests power supply systems such as power generation and distribution, and also restores the real state of the machine to 1:1 for equipment installation. "Iron Bird", "Copper Bird" and the avionics system test called "Electric Bird" will eventually be all connected, thus forming a "three-bird joint test" to simulate the state of the aircraft.

  In the experiment, researchers conducted a comprehensive test on the aircraft system. Take the avionics system as an example. At most, there are more than 100,000 parameters in a test. These parameters should be tested one by one to find out the possible omissions in the design. "Our goal is not to take the fault to the sky." Yu Shenghui, senior engineer of the General Aerodynamics Department of Shanghai Aircraft Design and Research Institute, said.

  According to the plan, six testing machines are carrying out joint testing of the whole machine system, and customer service engineering and airworthiness work are also being carried out simultaneously.

  ②C919 is genuine China goods.

  As the first large passenger plane with completely independent intellectual property rights in China, C919 has been frequently questioned since it was established in 2006: an aircraft whose engine, avionics core processing system and some materials all depend on foreign products or technologies, why should it be said to be "made in China"?

  In fact, to evaluate the innovation of C919, we may need to draw lessons from a fairy tale named Pony Crossing the River. This story is about a pony crossing a river. A cow next to it said, "The water is very shallow, just without a calf, so you can cross it." But the squirrel in the tree said, "The water is deep and will drown." So, is the river deep or shallow? Finally, the pony got off the river by himself and carefully waded to the other side. It found that the river was neither as shallow as the cow said, nor as deep as the squirrel said. The same is true for the development and innovation of C919. Everyone should not only see the major innovations achieved in the process of aircraft development, but also objectively admit the existing shortcomings.

  According to international standards, judging whether an airplane is made in China or assembled depends on whether it meets three conditions. 1. Who owns the property right of the whole machine? Second, who is the core team to develop the whole machine? Third, who holds the key link in the development of the whole machine? For C919, the answer to these three questions is China.

  The person in charge of Comac in China said that the property right of the C919 is owned by Comac in China. The team of Comac in China is the core of the development, and the key links such as aircraft design, final assembly, test flight and sales are in the hands of Comac in China.

  As for foreign companies providing parts or technology, this is a common thing in the global aviation manufacturing industry. Aviation manufacturing giants such as Boeing and Airbus also use foreign products on many key components when developing aircraft.

  However, for equipment like engines, the C919 chose the LEAP-X1C engine jointly developed by the United States and France, which is the only foreign starting power device selected by the C919. It should be said that the engine is indeed a major constraint in the development of China’s large aircraft, and it can only be sought from people at present. However, I believe that in 10 to 15 years, China will be able to develop its own advanced aero-engine for large aircraft.

  ③ Have a number of scientific and technological innovations.

  Experts said that the C919 was completely designed and integrated independently, with outstanding technical indicators. It is the persistent innovation of researchers who have sharpened their swords for ten years that has led to the high-tech C919, which integrates many key technologies.

  However, what did C919 look like when it was approved as one of the 16 major projects in the national medium-and long-term science and technology planning in January 2006? What difficulties may be encountered in the development? Due to the limitation of western aviation powers in technology introduction, China researchers have no idea and can only cross the river by feeling the stones.

  In November 2008, the C919 project was launched. A large passenger aircraft joint engineering team composed of 468 experts from 47 domestic and foreign units, plus a large passenger aircraft expert consulting group composed of 20 academicians and experts, started from sketches and gradually sorted out the first batch of 14 special technical research projects that need to be started.

  Among these key technologies, there are several that must be mentioned. For example, the "supercritical airfoil" that makes airplanes more fuel efficient. A large passenger airliner is an out-and-out "oil tiger". In order to reduce fuel consumption, the wing design of C919 uses a supercritical airfoil, which improves the cruise aerodynamic efficiency by more than 20% and reduces drag by about 8%.

  Another unique innovation is the adoption of the third generation Al-Li alloy materials. It is the first time in China that the world’s advanced third-generation Al-Li alloy materials are widely used in the main structure of C919. Compared with ordinary aluminum alloy, this lightweight metal material with high damage resistance has greater strength and lighter weight under the same strength, which is very important to realize the weight reduction of aircraft structure and greatly improve the service life of aircraft.

  In addition, as the "brain" of the C919, the avionics system of the aircraft has realized "giving all the work to the network". Compared with the old version of the network, which was widely used before but had limited bandwidth, the new aviation bus communication protocol adopted by C919 not only has high bandwidth but also shares resources, which means that the signals that originally needed to be transmitted through several cables can now be transmitted by one cable. Experts said that this is like we need to run 10 trains from A to B, but we don’t need to build 10 railways. We only need a set of double-track railways and a reliable signal system.

  According to Wu Guanghui, the chief designer of C919, the developers have planned 102 key technical problems, and many advanced materials have been applied on a large scale in domestic civil aircraft for the first time. The development process of millions of parts and airborne systems is highly parallel. In order to overcome these technical difficulties, 22 provinces and cities, more than 200 enterprises, 36 universities and hundreds of thousands of industrial personnel participated in the development of C919 large passenger aircraft, and 16 material manufacturers and 54 standard parts manufacturers including Baosteel became suppliers or potential suppliers of large passenger aircraft projects.

  Our reporter Peng Xunwen

Why do people get sleepy easily in spring? What is the way to eliminate the spring sleep?

This article is transferred from: Southern PLUS
As the saying goes: "Sleepy in spring, sleepy in autumn and sleepy in winter", there are sleepy periods in a year, but sleepy in spring is a common phenomenon, and it also has the unique seasonal characteristics of spring.
Professor Wang Qinghai, a famous Chinese medicine practitioner in Guangdong Province and director of the Second Hospital of Traditional Chinese Medicine in Guangdong Province, said: "Spring is the main source of growth, and everything grows. After beginning of spring, the yang in the human body began to rise. In summer, the yang reached its peak, while in autumn it converged, and in winter it stored essence and yang. "
Why does spring make people sleepy? "It’s mainly because in the winter and spring seasons, the human body’s yang changes from Tibet to hair, and blood gas increases. If people who are full of qi and blood can better adapt to this change, there is no feeling. If the human body is insufficient blood gas, it is prone to symptoms of spring sleepiness, mainly because the yang in the human body can’t keep up with the rising pace of the yang outside. ".
01
#
Warm and humid areas are more prone to spring sleepiness.
#
Residents in Guangdong are more likely to fall asleep in spring, because it rains gradually in spring, especially in Lingnan area, where the ocean monsoon blows, making this area wet and rainy, with more water in the air and high relative humidity, so the human body is also prone to signs of dampness and heat. Water is wet and trapped in the spleen, and yang in the body cannot rise, which is similar to hypoxia in the brain, so people will be sleepy easily.
Specifically, the yang in a day is also divided into five stages: "being born, growing up, being strong, being old and being exhausted", and 9-10 am is the moment when the yang rises, and at this time, the original balance of yin and yang is broken due to the dampness of the spleen. Therefore, 9-10 am is a very difficult hour for people who are wet and sleepy.
02
#
Spleen deficiency, dampness and hyperactivity of liver fire are easy to fatigue.
#
Yang can melt moisture, just like when the sun comes out, the moisture disappears. Therefore, people with heavy yang are full of qi and blood, energetic, ruddy and quick-witted. There will be no dampness in such people, and spring sleep is unlikely to occur generally. But there are two kinds of people who are particularly prone to spring sleep.
#
The first type: spleen deficiency
#
This kind is relatively troublesome, mainly manifested as fatigue, drowsiness, heavy head, dizziness, and some even have nausea and loss of appetite. Generally, the tongue coating is thick and greasy, and the tongue quality is light, and tooth marks can be seen. "Spleen deficiency can’t transport water and dampness, and water and dampness in turn aggravate the symptoms of spleen deficiency. The combination of external dampness and internal dampness aggravates the symptoms of spring sleepiness." Wang Qinghai said, "In Guangdong, there are many people with spleen deficiency and phlegm-dampness constitution."
#
The second type: hyperactive liver.
#
It is advisable to soothe the liver in spring, but if the liver fire is on the high side at ordinary times, such as impatience, palpitation, insomnia, dizziness, headache and other symptoms, it is also easy to feel sleepy due to physical weakness at this time.
It is worth noting that it is particularly easy to cause cardiovascular and cerebrovascular diseases for patients with hypertension due to damp-heat in the liver and gallbladder and hyperactivity of liver fire. Wang Qinghai said that in the last 1-2 weeks, the hospital has treated more than a dozen stroke patients, three of whom are only 30-40 years old. Experts remind that patients with high blood pressure who have symptoms such as listlessness, laziness, dizziness, fatigue and heavy limbs should not just think that they are sleepy in spring, but may have a stroke.
03
#
Jianpi Qushi Diet Conditioning
#
Spring sleepiness was originally just a physiological reaction of the body. If the situation is not too bad, you can use diet first.
spleen asthenia
You can use lean meat, pig bones, Beiqi, Radix Codonopsis, Radix Paeoniae Alba, Poria and other medicinal materials to make soup. This medicated diet is mainly for strengthening the spleen.
Examples of medicated diet: Dangshen Huangqi ribs soup
Ingredients: 30g of Codonopsis pilosula, 30g of Astragalus membranaceus, 5g of dried ginger and 250g of ribs. (2 persons)
Practice: Wash the above Chinese medicines, blanch the ribs, put the above ingredients into the pot together, cook for about 1 hour, and add salt.
Efficacy: Warming yang, dispelling cold, invigorating qi and warming.
Suitable for people: people with yang deficiency.
Codonopsis pilosula and Astragalus membranaceus are warm, which can tonify yang, dry ginger is pungent and hot, and can warm the middle and dispel cold. The three together have the effects of warming yang, dispelling cold, invigorating qi and warming warmth, and are suitable for people with cold hands and feet in summer who are weak in yang.
clear dampness
If you are sleepy, sleepy and heavy, you can use Pogostemon, Cardamom, Coicis Semen, Euryale Semen, Lentils, Red Bean, etc. to make soup for drinking. This medicated diet is mainly based on dampness.
Example of medicated diet: Qushi Sidou drink
Ingredients: 30g of adzuki bean, 30g of coix seed, 15g of lentil and 30g of eyebrow bean.
Practice: the above four flavors can be boiled as tea or rice porridge.
Liver fire flourishing
Food for clearing liver and purging fire can be edible wax gourd, Chinese cabbage, white radish, cold melon, etc.
Examples of medicated diet: cold melon and crucian carp soup
Ingredients: 2 melons, 50g soybeans, 1 crucian carp, 10 dried oysters, 1 candied date and 3 slices of ginger.
Practice: Cut the melon into large pieces, and wash and fry the fish. Wash all the ingredients and put them into the soup pot, add appropriate amount of water, boil for 5 minutes on high fire, then simmer for 30 minutes, and season with salt.
Efficacy: Cold melon tastes bitter, cold in nature, clearing heart fire and relieving liver heat. Soybean promotes digestion, lowers blood sugar and lipid, and regulates cholesterol. Carassius auratus can tonify deficiency by harmonizing middle energizer, removing dampness and promoting diuresis, warming stomach and tonifying deficiency. Dried oysters can reduce blood fat, protect liver, tonify spleen and adjust umami flavor. This soup has the functions of clearing away heart fire, liver heat and removing dampness, and at the same time, it does not hurt vital qi when clearing away heat, and has the functions of invigorating spleen, tonifying deficiency, reducing blood fat and eliminating sugar and protecting liver. It is edible for people with hypertension, diabetes and high cholesterol, and it tastes delicious. It is suggested that people with seafood allergy and deficiency-cold constitution should eat less.
04
#
Exercise health
#
Besides diet, the second trick is exercise. Wang Qinghai said: "In spring and March, the earth’s atmosphere rises and the weather drops. At this time, people’s yang gradually tends to the epidermis and is on the rise. It is most suitable for going out for an outing, absorbing the essence of heaven and earth and adapting to the growth of spring."
In this season, the more lazy you are, the more sleepy you will be, and the more sleepy you will be. Being lazy is not conducive to the rising of yang. Therefore, in order to adapt to the climate change, you should go to bed late and get up early in your daily life, and often go for a walk and outing outdoors in the Woods to integrate with nature.
#
The temperature changes greatly, so it is best to wear clothes with a thick bottom and a thin top.
#
In spring, the temperature changes greatly, and there are often cold waves, and there are more cold and warm weather. In addition, the skin of the human body has begun to drain, and the resistance to cold evil has weakened. Attention should be paid to adding clothes in time.
The ancient people’s experience in keeping in good health is that it is best to wear clothes "with a thick bottom and a thin top". "Thick at the bottom" is beneficial to the rising of the qi of the spring sun, and "thin at the top" is to prevent the yang from rising too much. ■
[Source: Guangdong Second Hospital of Traditional Chinese Medicine, medical guidance: Director Wang Qinghai]
Reporting/feedback

Is glutinous rice balls really difficult to digest? Pay attention to these problems when eating glutinous rice balls, and be careful of your stomach!

As a symbol of the end of the Spring Festival holiday, the fifteenth day of the first month is full of joy for the whole family. On this day, people will attend temple fairs, and in solve riddles on the lanterns, bowls of fragrant glutinous rice balls or Yuanxiao will be served on the dining tables of every household. Speaking of this, we can’t avoid a problem: they are all soft, waxy, white, sweet and dense, and they all contain happiness, sweetness, reunion and beauty.What’s the difference between glutinous rice balls and Yuanxiao?? Is it true that the heat of glutinous rice balls equals rice?

Tuchong creativity

01

Bei yuan Xiao nan sweet glutinous dumplings

It’s not just the region that distinguishes itself.

Although the main raw materials are glutinous rice and stuffing, there are obvious differences between Yuanxiao and Tangyuan in all aspects.

From the name, the title of "Yuanxiao" of course comes from the Lantern Festival. In the past, due to the low yield of glutinous rice in the north,Yuanxiao can only be regarded as a special food for the fifteenth day of the first month, and naming this food Yuanxiao also reflects the tradition of "not eating from time to time". In the southern region where glutinous rice production is more abundant, this kind of useFoods made of glutinous rice stuffing are quite common.Well, the meaning of "glutinous rice balls" is also very direct "dumplings in hot water" Only with the improvement of living standards, ingredients are no longer restricted by regions, and this originally distinct boundary has gradually disappeared. Nowadays, whether in the south or the north, whether around the Lantern Festival or not, we can eat these two kinds of food whenever we want.

Tuchong creativity

From the production method, the core of glutinous rice balls is "Bao", that is, glutinous rice flour is mixed with water to form dough, and then the stuffing is wrapped. The core of Yuanxiao is "shaking". After putting the cut stuffing into a basket filled with dry glutinous rice flour, roll it on a layer, then moisten it with water added with glutinous rice flour to make its surface sticky again, and then repeat the above steps until the size and shape are appropriate. So, in terms of raw materials,The stuffing of Yuanxiao is usually processed into a solid state with a hard texture, while the glutinous rice balls do not have this requirement, and the stuffing is more moist and richer.In addition to black sesame seeds and peanuts, there will also be salty dumplings such as meat stuffing.

Tuchong creativity

From the appearance, the surface of glutinous rice balls is smooth because of the good dough, while the surface of Yuanxiao is relatively rough because of the direct use of dry powder. Also due to the use of dry powder, generally speaking, the soup cooked in Yuanxiao is more turbid, while the soup cooked in Tangyuan is more clear. the twoBesides being boiled in water, there are fried dumplings in the north, and dumplings in the south can also be fried..

In addition, there is a kind of "glutinous rice balls" without stuffing in the south, which are directly rolled into smaller balls with good glutinous rice flour balls. Although there is no step of "wrapping" this small dumpling, it can also be considered as a kind of glutinous rice balls because its making process also needs to go through the step of dough making.

Tuchong creativity

02

Glutinous rice is rich in amylopectin

People with weak digestive function and children should not eat more.

Glutinous rice flour will be used in the production of glutinous rice balls or Yuanxiao, and glutinous rice is a kind of food rich in amylopectin, which not only gives food stickiness, but also causes some problems. Different from the amylose in ordinary rice and flour we eat,The molecular weight of amylopectin in glutinous rice is large, and there are 1-6 glycosidic bonds in the structure that cannot be decomposed by enzymes in human body, which makes it difficult to be digested and completely excreted in the stomach..

If a large amount of food containing amylopectin is ingested at one time, it will accumulate in the stomach. On the one hand, it will stimulate the continuous secretion of gastric acid, on the other hand, it will promote the continuous high-intensity peristalsis of the stomach, thus bringing a heavy burden to the stomach. If this process is serious, it may also cause esophageal reflux and cause what we often call "heartburn". For people with weak digestive system functions such as gastrointestinal tract,Eating a lot of glutinous rice products will undoubtedly bring a heavier burden to the weak stomach, so it is suggested that these people should try to reduce the number and frequency of eating glutinous rice products such as glutinous rice balls or Yuanxiao..

Tuchong creativity

Besides,Tangyuan and Yuanxiao are also not suitable for younger children.. On the one hand, children’s awareness of self-protection is poor, and if supervision is not in place, they may swallow and choke their throats. This is because children’s breathing intensity, tracheal width and vital capacity are not as good as those of adults. If the above dangers occur, it will easily lead to serious consequences. On the other hand, children’s digestive ability is also weak, and glutinous rice products are more likely to cause heartburn and acid reflux in children. Moreover, the hot stuffing of glutinous rice balls after cooking is also easy to cause burns to children. If children especially want to eat dumplings and yuanxiao, they must pay attention to the need to cool slightly and eat slowly with small mouths; But it’s not good to be too cold, because it will become more difficult to digest glutinous rice flour after it is cold.

03

Is it convenient to eat immediately after cooking?

Tangyuan and Yuanxiao are not suitable for breakfast and supper!

Yuanxiao and Tangyuan are delicious, but they are undoubtedly high-calorie foods. Glutinous rice flour and the rice we often eat are all processed from rice, and the carbohydrate content is close to 80%.From the point of view of heat,Eating glutinous rice products is no different from eating rice.. In addition, in order to pursue the taste and mouthfeel, the fillings of glutinous rice balls and Yuanxiao are often nuts with a lot of added sugar, animal fat or a lot of fat. The seemingly cute little round dumplings are actually like a heat bomb.It is definitely not a good choice for people who need to lose weight..

Tuchong creativity

There is also a lot of families do this, but it is the wrong behavior:Tangyuan and Yuanxiao are not suitable for breakfast in the morning or supper before going to bed.!

In the morning when the gastrointestinal function is poor, eating glutinous rice products that are not easy to digest can easily lead to indigestion and affect the state of the day. From a nutritional point of view, (most) glutinous rice balls/Yuanxiao are foods rich in carbohydrates and fats, but low in protein, which is difficult to meet the nutritional needs in the morning. Similarly,If you eat glutinous rice balls/Yuanxiao as a midnight snack before going to bed, it may also reduce your sleep quality because of gastrointestinal discomfort, which will affect your work and life the next day..

Author | Superb and High-quality Associate Research Fellow, Institute of Nutrition and Health, China Center for Disease Control and Prevention.

Audit | Song Shuang Associate Research Fellow, Institute of Nutrition and Health, China Center for Disease Control and Prevention

This article is produced by "scientific rumor platform" (ID: science _ facts), please indicate the source.

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No matter where you work, please remember the following golden rule.

Zhaobingling 9M

No matter what job you do, the key is to look at the boss’s character and manner. Meet a boss who only knows how to calculate employees and is not enlightened. Excuse me, is it useful to say such a lot of nonsense?

2020-07-10

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Be cautious about nature

That’s right! Are there any good enterprises in China? No! The world’s century-old corporate brand is Japan at most.

2020-07-11

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Cinnabar sansheng stone

The premise is to position yourself accurately, not to criticize the boss.

2020-07-11

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All 15 replies

Hericium erinaceus from Baoguo Temple

This article is most popular with bosses.

2020-07-09

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Life is full of fun


Hobbyists in the field of interest

To sum up:
1- Improve yourself first.
2- If you feel that giving is not proportional to getting, you will jump ship.

2020-07-10

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Like to travel.

There is Bole in the world, and then there is a swift horse. There are many swift horses, but Bole is not. Therefore, although there is a famous horse, it is only humiliated by slaves, and it is not called a thousand miles to die in the trough.
A horse can travel a thousand miles, and a stone will be eaten at once. Horse eaters don’t know that they can travel thousands of miles and eat. It’s a horse. Although it has the ability to travel a thousand miles, it’s only beautiful because of insufficient food and strength, and it’s impossible to wait with a regular horse. Why not ask it to travel a thousand miles?
If you don’t follow its path, you can’t make the best use of your food, but you can’t understand its meaning by singing it. If you implement it, you will face it and say, "There is no horse in the world!" Whoo! Is it really innocent? or that he does not understand horses

2020-07-10

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Smoke smells tasteless.

awesome

2020-07-11

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Baidu netizen 1c30e2ad77

2020-07-11

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Zhuge yi tiao

These things will not be believed by students in society. Let me say something, platform is greater than effort, and emotional intelligence is greater than IQ. That’s it?

2020-07-10

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Talk about feelings

This is the veteran.

2020-07-11

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Tuber Wan’er

First of all, there must be a good platform, and secondly, the choice is greater than the effort.

2020-07-11

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Baidu netizen 5c5f258

Based on my 20 years’ work experience, I think carefully that the author’s summary is too in place. Work is a part of life, in which people’s minds grow, their horizons widen and the whole person becomes more and more mature.

2020-07-09

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sclshuchangbo

agree

GIF

2020-07-11

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Quiet 8186

You are getting more and more stupid.

2020-07-10

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Coach Huang with a gun stick

Photography enthusiasts

Yan Luowang knows everything! How many people can persist? Persistence is the simplest and most effective start.

2020-07-09

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Baidu netizen e9f1ac571

What do you mean, think too much and do too little? What the boss thinks! No matter how much you do, you can’t match a word from your relatives! It’s right to improve your innocence!

2020-07-10

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Pickled pepper huadu

Poisoned chicken soup with arsenic

2020-07-09

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Jade King Kong 258866998

Poisonous chicken soup is everywhere …

2020-07-10

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Baidu netizen 79a1772

It’s sheer nonsense. The fact is that people talk, watch dishes and cook, and they only ask others, but they don’t know how to ask themselves and their own people to say one thing and do another. Is it ridiculous?

2020-07-09

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A misty rain lasted for 7 meters in my life.

The boss is responsible for the employees, and the employees are responsible for the work. When employees sweat, the boss should not cheat them.

2020-07-10

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Jiumu h

So I often say that the boss will die for 7749 days if he makes money without conscience.
Intestinal perforation and abdominal rot
impossible to acquire a peaceful end

2020-07-11

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Kind Manglietia from Caoyutang

Rich people have few good people.

2020-07-11

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Unintentional express SL125

I don’t know that this word was written a few years ago … The most important thing to come out to work is to find ways to become good friends with people who are better than you (that is, to establish contacts)! In this way, there will be more and better opportunities for future life, and you can only work for life if you work blindly.

2020-07-10

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Unintentional express SL125

Who had the ability at first? They all go up with people who are the same as or a little better than themselves.

2020-07-11

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Smileeveryday smile

First of all, you should have the ability. Otherwise, you won’t be friends with capable people.

2020-07-11

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Warm and cold Aaa

Half of China’s fake workers. .

2020-07-09

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Qianjinger 07L

Don’t fart, don’t give you money, are you willing to work?

2020-07-09

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Playing diabolo willow in Lichuan ancient town

Working hard, the boss won’t get a raise.

2020-07-09

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Z500M

It’s all mutual. Under a boss who haggles over every ounce, there can be no hard-working employees.

2020-07-10

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Lifei Jingling 42

That’s right.

2020-07-11

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Slippery world 0FK

Can’t stand the anger

2020-07-10

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Huancuocheng

It’s not bad to be an ordinary person if you don’t want to be lucky. It’s good to have food, clothing and shelter.

2020-07-11

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Dabao 7FaQY

The choice is wrong, and the efforts are in vain.

2020-07-10

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Yuexiezi 113

Everything is an effort

2020-07-09

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Gonghaokuo fN

Willing to invest in yourself and make yourself excellent.

2020-07-09

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Price increase, high-end, investment in China … We read these keywords in the financial reports of international beauty giants.

Reporter | Zhou fangying

Edit | Louchanqin

one

Recently, L ‘Oreal, Estee Lauder, Shiseido, Amore Pacific and other beauty industry giants have released financial reports, from which we can get a glimpse of the future changes in the beauty market.

China market, with its vast territory and rapid development, was once a bright spot in the financial reports of international beauty giants, and even became the second center of the whole group outside the local market. However, in the past year, due to the epidemic, offline retail performance was not satisfactory, consumer confidence decreased, and the overall performance of the beauty market in China was not good.

According to the data released by the National Bureau of Statistics, in 2022, the total domestic retail sales of cosmetics was 393.6 billion yuan, down 4.5% year-on-year. This is also the first time that the total retail sales of cosmetics has experienced negative growth in the past 10 years.

This trend is also directly reflected in the financial report of the beauty group which regards China as its core market.

In the six months to December 31, 2022, Estee Lauder’s total revenue dropped by 14% year-on-year, and its net profit halved. The financial report pointed out that it was mainly due to the obvious impact of the epidemic on the Asia-Pacific tourism retail, especially the mainland market in China.

Coincidentally, in 2022, the net profit of Amore Pacific Construction Group, which is still not out of the shadow of the epidemic, nearly halved, down 48.9% year-on-year, and its revenue also dropped by 15.6%. Under the strong performance of double-digit growth in North America and Europe, 60% of the sales in the Asia-Pacific region came from the China market, and the revenue in the China market, which became a burden, fell by 30%.

Although Shiseido Group maintained net sales and core operating profit growth of 5.7% and 20.6% respectively in 2022, its net profit returned to its mother declined by 27.1%. Among them, the revenue of the two pillar markets in Japan and China decreased by 8.2% and 6% year-on-year. However, China market continues to be the largest market of the Group with a share of 24.2% of the Group’s total revenue.

Under a downward trend, only the L ‘Oré al Group has outstanding performance.

L ‘Oré al Group released its 2022 financial report, which showed that its revenue increased by 18.5% year-on-year, and still increased by 23.4% compared with 2019, and its net profit increased by 24.1%. Among them, North Asia’s revenue increased by 14.8% year-on-year, and China’s online sales increased by double digits despite the epidemic. Especially in the field of high-end beauty, the market share of L ‘Oré al China exceeds 30%.

Although the overall performance of the China market was poor last year, the above-mentioned beauty groups are still optimistic about the future possibilities after the China market recovers, and actively invest more in new development directions.

Shiseido Group predicts that the annual sales in China market will increase by 8% in 2023. At the same time, Shiseido Group stated in its latest medium-term strategy "SHIFT 2025 and Beyond" that it will expand its brand portfolio and develop new fields in China.

In fact, Shiseido has been laid out from these two aspects since last year. In August, 2022, after completing the relevant regulatory filing, Ziyue Fund, which was exclusively funded by Shiseido China, invested nearly 100 million yuan for the first time to lead the investment in Jiangsu Chuangjian Medical Technology Co., Ltd., a collagen biomaterial enterprise. In the same year, INRYU, the law of oral beauty brand flow, and SIDEKICK, a men’s skin care brand, officially entered the China market.

In addition to the main business of skin care products and cosmetics, Amore Pacific is also interested in introducing new brands to find new growth points. In December, 2022, Amore Pacific Construction Group said that she would revive GoutalParis, a French perfume brand acquired eleven years ago, and planned to introduce it into the China market.

Perfume fragrance is undoubtedly a hot track in China beauty market in recent two years. The rise of local brands such as Watching Summer and Wenxian DOCUMENTS, as well as the opening of overseas high-end perfumes such as L’Artisan and Penhaligon’s by Artisan prove that there is still considerable room for growth in this segment.

It is worth mentioning that last year, L ‘Oré al also targeted the development of local fragrance field in China. In September 2022, Shanghai Meicifang Investment Co., Ltd., a subsidiary of L ‘Oré al China, announced a minority investment in Wenxian DOCUMENTS. This is also the first venture capital investment of the American side in China since its establishment in early May 2022.

Like Shiseido’s strategy, in addition to local investment, L ‘Oré al Group also introduced a new French luxury cinema brand Carita CARIDAE in August 2022. At present, the brand has opened one boutique in Beijing, Shanghai, Shenzhen and Nanjing.

L ‘Oré al is also deepening the construction of local upstream supply chain. In October of the same year, L ‘Oré al expanded Suzhou Shangmei factory, its clean workshop was officially opened, and the intelligent operation center also broke ground.

In August, 2022, Estee Lauder introduced the hair care brand Aveda to China, and also strengthened the construction of local teams from the upstream supply chain and domestic tax-free channels.

In December 2022, Estee Lauder China Innovation R&D Center was opened in Shanghai. As early as 2005, Estee Lauder R&D Center was established in Shanghai, and was upgraded to Asia-Pacific R&D Center of the Group in 2011. The upgraded China Innovation R&D Center will become an integral part of the group’s R&D network covering Asia, North America and Europe.

Recently, Estee Lauder also announced the establishment of Estee Lauder Tourism and Retail Services (Hainan) Co., Ltd., and the headquarters of the group’s tourism and retail in China will be located in Hainan Free Trade Port. This may help Estee Lauder coordinate and control the huge price difference between tax-free channels and tax-paid channels. For example, according to Xiaohongshu netizens, Estee Lauder in Hainan recently launched a 40% discount on small brown bottles. In the case that the regular price of 100ml small brown bottles in Tmall flagship store is 1870 yuan, two bottles in Hainan duty-free channel only need 756 yuan.

For these beauty groups that have been rooted in China for a long time, the challenge of the China beauty market after a cold rejuvenation is still not small. In order to make up for the lost profits, price increase has become the most direct strategy for many brands to increase their income in the short term. Many international beauty brands, such as Estee Lauder, Lancome, Chanel, Dior and Guerlain, have raised the prices of their products since February 1st.

To sum up, it is the common strategy of international beauty group in China at this stage that high-end brands continue to pay a premium to improve their profit margins, new brands explore growth opportunities in sub-sectors and build local supply chains.

Reporting/feedback

The national lottery sales declined for the first time in 10 years. Is "2 yuan Money for Hope" unpopular?

  "One thousand hopes, one hundred percent happiness."

  "Buy more, buy less, buy as much as you want, and you will win sooner or later." … …

  Previously, walking on the street, you can often see similar slogans hanging outside the lottery betting station; In the betting station, many lottery players get together to exchange experiences. But now, is such a scene less and less common? In June this year, the national lottery sales totaled 34.767 billion yuan, a decrease of 23.862 billion yuan or 40.7% over the same period of last year. Not only did the monthly data decline, but combing the lottery sales data in the past decade found that the lottery sales showed negative growth year-on-year for the first time in the first half of this year. What causes the lottery market to be cold? What is the future trend of lottery market?

  In the first half of the year, national lottery sales fell first.

  From January to June this year, the national lottery sales totaled 212.596 billion yuan, a year-on-year decrease of 32.602 billion yuan or 13.3%. Among them, the sales of welfare lottery institutions was 97.757 billion yuan, a year-on-year decrease of 12.838 billion yuan or 11.6%; The sales of sports lottery institutions reached 114.839 billion yuan, a year-on-year decrease of 19.764 billion yuan or 14.7%.

  Combing 2010 — The lottery sales data in the first half of the decade in 2019 found that this was the first year-on-year decline.

  Judging from the monthly data, in June this year, the country sold a total of 34.767 billion yuan of lottery tickets, down 40.7% from the same period of last year. The year-on-year decline was mainly due to the large sales of quiz lottery games in the World Cup in June 2018, with a high base in the same period last year. In the first half of 2018, lottery sales increased by as much as 19.6%. Looking back on the past decade, the lottery market experienced a double-digit rapid growth period in 2010-2012, maintaining a high growth rate of more than 20%; In 2013 and 2014, the growth rate of national lottery sales fell below 20%; From 2015 to the first half of 2017, the growth rate of national lottery sales dropped significantly, only 5.2%, 3.5% and 5.5% respectively. Negative growth occurred for the first time in the first half of 2019.

  Where do people prefer to buy lottery tickets?

  Geographically, data from the Ministry of Finance show that in June this year, lottery sales in 31 provinces (autonomous regions and municipalities directly under the Central Government) all declined compared with the same period of last year.

  However, from the cumulative data in the first half of the year, lottery sales in five provinces increased year-on-year, namely Sichuan, Shanghai, Henan, Anhui and Beijing, with an increase of 1.681 billion yuan, 234 million yuan, 190 million yuan, 172 million yuan and 45 million yuan respectively. As far as the overall sales volume in the first half of the year is concerned, Guangdong, Jiangsu, Shandong, Zhejiang and Henan rank among the top five in the country.

  Strengthen the supervision of high-frequency fast-opening games

  Why did lottery sales decline in the first half of this year? An expert in the lottery industry analyzed that at the beginning of this year, in order to regulate the lottery market, the Ministry of Finance, the Ministry of Civil Affairs and other departments strengthened the supervision of high-frequency quick-opening games and quiz games, extended the sales time of high-frequency quick-opening games and reduced the number of lottery games.

  High-frequency fast-opening games mainly complete the process from sales to lottery every few minutes or ten minutes through electronic equipment. The data shows that in 2017, the share of Fucai quick-opening games in the total sales volume of Fucai reached 40%. In that year, the total sales volume of national welfare lottery was 216.977 billion yuan, of which the sales volume of quick-opening games was 87.522 billion yuan. A lottery player said: "The number of high-frequency fast-opening games is small, there are many awards, and the lottery is frequent. Many domestic lottery buyers are speculative when buying high-frequency fast-opening games. Some lottery buyers can play all day and easily lose their minds."

  In January this year, the Ministry of Finance, the Ministry of Civil Affairs, and the General Administration of Sports issued a notice requesting to adjust the rules of high-frequency fast-opening lottery games and quiz lottery games and strengthen the supervision of the lottery market. According to the notice, in recent years, China’s lottery industry has generally shown a sustained and healthy development trend. At the same time, there are still irrational lottery buying phenomena in the lottery market, such as unauthorized use of the Internet to sell lottery tickets and large bets. In particular, the market supervision of welfare lottery quick-opening games, sports lottery high-frequency games and sports lottery national online single-game quiz games needs to be strengthened.

  The notice is clear. From February 11th, if the sales time of high-frequency quick-start games is shorter than 20 minutes, it will be adjusted to 20 minutes. Since 2019, the number of contests and events for the annual quiz game shall not be higher than 70% of the number of contests and events for sale in 2018.

  The above-mentioned experts also pointed out that the main reason is that there was a World Cup in June 2018. At that time, the sales volume of SMG was particularly large, which also boosted the sales volume of sports lottery. However, there were no important sports events in June this year. The sharp decline in sports lottery sales in June was an important factor in the decline in lottery sales in the first half of the year.

  Internet lottery was banned.

  The ban on internet lottery sales also has an impact on lottery sales. In August 2018, the Ministry of Finance and other 12 departments jointly issued a document, resolutely prohibiting the unauthorized use of the Internet to sell lottery tickets.

  Internet lottery had previously shown a blowout growth trend in 2014. The huge sales volume of nearly 100 billion yuan makes internet lottery purchase an important force to promote the development of lottery market.

  In 2014, Internet lottery experienced a glorious period. Major sports events, including the World Cup in Brazil, boosted the sales of Internet lottery by 102% from 42 billion yuan in 2013 to 85 billion yuan, accounting for 20% of the total lottery sales. According to the Analysis Report of Internet Lottery Market in 2014, there were more than 100 million users in China who bought lottery tickets through Internet channels, and the Internet became an important betting platform and channel for users.

  Since then, since 2015, the Ministry of Finance and other departments have repeatedly issued a document to prohibit the sale of lottery tickets through Internet channels. However, during the 2018 World Cup, a large number of mobile apps illegally sold lottery tickets through the Internet.

  At that time, there were many fish that escaped from the net without being investigated. According to reports, through the search of "lottery" in Android and Apple mobile phone stores, some apps have stopped selling lottery tickets, but there are still many softwares that can buy lottery tickets. In the early days of the World Cup last year, many companies launched online lottery platforms again. Finally, many online football lottery platforms such as "Winning the lottery every day" and "Everyone Winning the lottery" stopped selling on June 20 last year.

  Standardize the management of welfare lottery issuance

  The corruption case of Fucai Center exposed last year aroused social concern. On November 9, 2018, the website of the Central Commission for Discipline Inspection published a heavy article: "Pay equal attention to reduction and suppression, treat both the symptoms and the root causes, rebuild the credibility of Welfare Lottery, and the discipline inspection and supervision team stationed in the Ministry of Civil Affairs will promote the formation of a good political ecology from typical cases", with more than 4,000 words, and released confession videos of four former leaders of China Welfare Lottery Issuance Management Center.

  After the corruption case of Welfare Lottery, the Ministry of Civil Affairs has improved the management system of welfare lottery issuance, sales, distribution and use of public welfare funds, such as changes in the internal institutions in charge of welfare lottery management.

  On July 29, the Ministry of Civil Affairs held a press conference, and the relevant person in charge introduced that there are three main reform directions in regulating the issuance and management of welfare lottery tickets. First, cooperate with the Ministry of Finance, comprehensively rectify the unauthorized use of the Internet to sell welfare lottery tickets, and comprehensively conduct self-examination and inspection of national welfare lottery institutions and consignment agents. Second, vigorously adjust the rules of the quick opening game of welfare lottery to resolve the market risks of welfare lottery. The third is to improve the welfare lottery issuance management system. According to Economic Daily

National Bureau of Statistics: From January to September, the national real estate development investment was 8,726.9 billion yuan, down 9.1% year-on-year.

  CCTV News:According to the website of the National Bureau of Statistics,Issued by the National Bureau of Statistics1-mdash in 2023; The basic situation of the national real estate market in September.

  I. Completion of investment in real estate development

  1— In September, the national investment in real estate development was 8,726.9 billion yuan, a year-on-year decrease of 9.1% (calculated by comparable caliber); Among them, residential investment was 6,627.9 billion yuan, down 8.4%.

  1— In September, the housing construction area of real estate development enterprises was 8,156.88 million square meters, a year-on-year decrease of 7.1%. Among them, the residential construction area was 5,742.5 million square meters, down by 7.4%. The newly started building area was 721.23 million square meters, down by 23.4%. Among them, the newly started residential area was 525.12 million square meters, down by 23.9%. The completed housing area was 487.05 million square meters, an increase of 19.8%. Among them, the completed residential area was 353.19 million square meters, an increase of 20.1%.

  Second, the sale and sale of commercial housing

  1— In September, the sales area of commercial housing was 848.06 million square meters, down by 7.5% year-on-year, of which the sales area of residential housing decreased by 6.3%. The sales of commercial housing was 8,907 billion yuan, down by 4.6%, of which residential sales fell by 3.2%.

  At the end of September, the area of commercial housing for sale was 645.37 million square meters, up 18.3% year-on-year. Among them, the residential area for sale increased by 19.7%.

  Three, the real estate development enterprise funds in place

  1— In September, real estate development enterprises received 9,806.7 billion yuan, down 13.5% year-on-year. Among them, domestic loans were 1.21 trillion yuan, down by 11.1%; The utilization of foreign capital was 3.6 billion yuan, down by 40.0%; Self-raised funds were 3,125.2 billion yuan, down by 21.8%; Deposits and advance receipts were 3,363.1 billion yuan, down 9.6%; Personal mortgage loans reached 1,702.8 billion yuan, down 6.9%.

  

  Fourth, the real estate development boom index

  In September, the real estate development boom index (referred to as "national housing boom index") was 93.44.

The annual output value of Sichuan tea has exceeded 100 billion yuan for three consecutive years.


Tea base in Panyao Village, seven buddha Township, Qingchuan County.


Overlooking the ten thousand mu tea garden in Meiling Village, Naxi District, Luzhou City.


Tea Garden in Jinping Town, pingshan county City, Yibin City.


Emeishan tea garden.


After the water-saving irrigation project of tea garden in Juexi Town, Xuzhou District, Yibin City was completed and put into use, the local tea production and output value showed an increasing trend.


Chashan Road Network, contention village, Huishan Town, wutongqiao district City, Leshan City.

At the end of the year, millions of acres of tea gardens in Sichuan are brewing a new season next spring.

On December 15th, the e-commerce live broadcast base of the national tea industry was officially unveiled in the Science Park of Chuancha Group, Jinqiuhu Town, Cuiping District, Yibin City. As one of the earliest spring teas listed in Sichuan, the pre-sale information of Yibin morning tea was released simultaneously on the whole network in 2024.

In 2023, Sichuan tea achieved gratifying results: the tea garden area in the province was stable at about 5.9 million mu, and the comprehensive output value was 120 billion yuan. This is the third consecutive year that the annual output value of Sichuan tea has exceeded 100 billion yuan, and it continues to maintain a high-spirited attitude of steady progress.

The construction of high-standard bases continues to advance, the intensive processing continues to break through, and the "Sichuan tea leaves Sichuan" runs out of the "acceleration" … In 2023, Sichuan tea handed over a high score answer sheet to help the rural areas revitalize in an all-round way.

The construction of high-standard bases continued to advance.

At the end of December, in Sanguan Village, Wuchang Town, Jiajiang County, Leshan City, the tea trees all over the mountains were green and green. Sanguan Village is the largest export tea filing base in Jiajiang County, and just finished picking this summer and autumn tea a few months ago. Promote standardized planting, machine-picked summer and autumn tea, and supply products to overseas markets. Sanguan Village was rated as "National Rural Characteristic Industry 100 million Village" by the Ministry of Agriculture and Rural Affairs a few years ago.

Behind the completion of the "100 million yuan village" is the unremitting efforts of Sanguan Village to standardize and scale up the tea base.

According to the insiders, Sichuan tea was once faced with the dilemma of large area but scattered planting, many tea farmers but few large-scale operations. It is a key step to realize modern operation and improve economic benefits to build a small-scale, scattered tea garden into a large-scale, standardized, green, improved variety, digital and mechanized high-standard tea base.

Nowadays, in Sanguan Village, pieces of standardized tea gardens can be seen everywhere, and large-scale tea gardens have been formed, which has promoted the development of tea industry in the county. Jiajiang tea industry base has been built on a larger scale, with a tea planting area of 300,000 mu, including 100,000 mu of export tea filing base. In 2022, Jiajiang County’s tea export volume and export volume ranked first in the province.

In Sichuan, such tea bases are multiplying.

Since the beginning of this year, Sichuan has focused on the provincial-level projects such as the superior characteristic industrial cluster of morning tea in southwest Sichuan, the industrial cluster of black tea in Gongfu, and the strong town of agricultural industry, strengthened cooperation with academicians and scientific research institutions such as Sichuan Agricultural University, Tea Research Institute of Chinese Academy of Agricultural Sciences, and Tea Research Institute of Sichuan Academy of Agricultural Sciences, strengthened Industry-University-Research’s collaborative research, popularized technologies such as machine mining, machine tillage and machine defense, and comprehensively applied the "two substitutes" green production and low-yield and low-efficiency tea garden transformation technologies. At the same time, implement integrated facilities of water and fertilizer in suitable areas, and vigorously promote the scale, standardization, greening, improved varieties, digitalization and mechanization of industrial bases.

A piece of high-standard tea garden is rapidly formed. The data shows that in 2023, the area of clonal tea gardens in the province reached 5,244,900 mu, an increase of 110,600 mu over the previous year; The area of low-yield and low-efficiency tea gardens in the province has reached 1.7 million mu, the area of mechanical tea gardens has reached 2.7637 million mu, and the area of green prevention and control has reached 4.615 million mu.

A batch of demonstration bases has accelerated. This year, tea bases in Rongxian County, Zigong City and Pingwu County, Mianyang City were selected into the list of high-quality development bases for agricultural international trade in the whole province, Shuang Fu Town, Emei Mountain City and Jiezi Town, Chongzhou City were selected as national agricultural industrial strong towns, Tuanba Town, Dazhu County, Caoba Town, Yucheng District, Ya ‘an City, Xintian Town, Yingjing County, Bazhong City, Yunding Town, wangcang county Mumen Town, Guangyuan City and Kuiduo Town, Jiulong County, Ganzi Prefecture were selected as provincial agricultural industrial strong towns.

The deep processing of tea has been continuously broken through.

Near the end of the year, a large number of agricultural industrial projects in Sichuan have been accelerated.

In Fenghuanghu Village, Dadukou Town, Naxi District, Luzhou City, the agricultural and sideline products processing park (tea processing factory) in Naxi District will speed up the decoration and equipment installation, and it is planned to be put into operation before the end of the year. After the park is put into operation, the annual processing capacity will reach 5,000 tons, which will effectively solve the problems of local tea planting, processing and sales, further enhance the tea processing capacity of Naxi Tea Modern Agricultural Park, extend the industrial chain, and cultivate and expand the scale of Naxi tea trading market.

As the "hometown of early morning tea in China", Naxi District is the earliest area where tea trees germinate at the same latitude in the world. In recent years, Naxi District regards the tea industry as one of the leading industries in the whole region, and based on the development idea of "early and organic", it cultivates refined Sichuan tea and builds a billion-dollar tea industry.

In view of the problems faced by Sichuan tea, such as low comprehensive utilization rate of tea deep processing and insufficient development of high-tech products and high value-added products, it is listed as an important matter for the high-quality development of Sichuan tea industry to improve the processing level of refined Sichuan tea. This year, Sichuan has further promoted the clean and standardized construction of tea enterprises, promoted the continuous, automatic, digital and intelligent transformation of production lines, improved the grading and product packaging capabilities, and improved the production efficiency and processing level of processing equipment. Around the construction of enterprise raw material base, guide the nearest standardized layout of processing workshops, transform and optimize processing equipment, and realize clean production.

The proportion of high-end famous tea continues to increase. This year, the province’s famous tea output reached 258,000 tons, the output value reached 35.49 billion yuan, the clean processing rate reached more than 75%, the mechanism rate reached 92%, and the facilities and equipment such as storage, preservation and cold chain logistics were more perfect. The output of characteristic craft teas such as yellow tea, white tea and purple tea continued to increase. This year, the output of yellow tea and purple tea in Guangyuan reached 70 tons and 1.2 tons respectively, with an output value of 1 billion yuan and 0.2 billion yuan.

The development of extended chain products continued to accelerate. This year, Guangyuan introduced the team of Liu Minru, a master of traditional Chinese medicine, to develop the value of brand tea, and Ya ‘an and west china hospital jointly studied the value of Tibetan tea, continuously extending the industrial chain and strengthening the value chain.

"Sichuan tea leaves Sichuan" runs out of "acceleration"

On November 15th, at the first China (Heilongjiang) International Green Food and National Soybean Industry Expo, the billboard printed with "Tianfu Longya Quality Sichuan Tea" was particularly conspicuous.

"This is Sichuan Tea’s’ Kanto’ after four years!" A comparison of the participation of Sichuan tea made Jiang Ningshan, deputy secretary of Sichuan Sichuan Sichuan Tea Brand Promotion Association, happy-four years ago, at the seventh Heilongjiang Green Food Industry Expo, there were only four tea enterprises in the province participating in the 200-square-meter exhibition area. In this activity, the 288-square-meter exhibition area occupied two-thirds of the product display, and the remaining space was crowded into 10 tea enterprises.

Not just an exhibition. This year, in Harbin Dafa International Tea City, as the first "stagnation point" of Sichuan tea in Northeast China, the Harbin Marketing Promotion Center of "Sichuan Tianfu Longya Quality Sichuan Tea" officially opened, which will exert its strength in the fields of Sichuan tea culture communication, Sichuan tea brand marketing, market development, regional investment promotion and joining, and form a complete three-dimensional service system. In addition, at the end of November, the promotion activity of Tianfu Longya Micangshan Tea in Urumqi was held in Urumqi Economic and Technological Development Zone (Toutunhe District), and the pace of Sichuan tea leaving Sichuan was more intensive.

The relevant person in charge of Sichuan Chuancha Brand Promotion Association introduced that this year Sichuan established an operating mechanism for the development, promotion, protection and utilization of Sichuan tea brands, built a brand system of "regional brand+enterprise brand+product brand", and promoted the construction of national and provincial geographical indication product protection demonstration zones. At the same time, adhere to the "Tianfu Longya" provincial public brand as the guide, and jointly promote the creation of regional public brands such as "three mountains and one red in the morning", establish and improve the brand standard system, increase the intensity of standard implementation and use, and conduct enterprise self-inspection, government sampling inspection and social supervision on products.

"Sichuan tea leaves Sichuan" runs out of "acceleration" This year, we continued to intensify the promotion of brand and quality Sichuan tea, and successively held tea events such as Sichuan Tea Mining Week, the 12th Sichuan International Tea Expo, the 4th International (Leshan) Green Tea Conference, and participated in exhibitions and sales activities such as China International Tea Expo and China (Chongqing) International Tea Industry Expo. During the Chengdu Universiade, Guangyuan Huangcha held a promotion activity of "Join hands with the Universiade to play in Guangyuan", and Yibin, Guangyuan, Ya ‘an and other places held promotion activities in Beijing, Urumqi and other major sales areas to further promote "Sichuan tea out of Sichuan".

Brand value continues to improve. This year, in the national tea regional public brand value selection, "Tianfu Longya" achieved excellent results of 4.321 billion yuan, and regional public brands such as "Mengdingshan Tea" and "Emeishan Tea" were among the best. In the list of 100 "Tianfu Granary" boutique (cultivated) brands released in 2023, 29 tea regional public brands, corporate brands and product brands were selected.

The new track boosts Sichuan tea "out of the circle". In April this year, Sichuan Shucha Industrial Group Co., Ltd. launched a new tea brand "Tea Tea Master" in Taikooli, Chengdu; In September, Sichuan Tea Group Co., Ltd. created a new Chinese tea shop "Chuanyan Tea Language" and opened four stores in Yibin at the same time; In November, during the Wuzhen Summit in world internet conference, the new tea "Freeze-dried Flash White Tea Coffee" under the regional public brand of "Dazhu White Tea" in Dazhu County was officially released.

Live broadcast with goods continuously enhances the influence of Sichuan tea. Sichuan Tea Industry Group Co., Ltd. relies on the advantage of "tea industry e-commerce live broadcast base" to realize the transformation of traffic and sales through high-frequency exposure of e-commerce live broadcast, accelerate the development of market-oriented branding, attract the concentration of external capital, resources and talent elements, open up the internal and external circulation of tea industry chain, and help "Sichuan tea leaves Sichuan" and brand break through.

Promote the high-quality development of refined Sichuan tea

"By 2030, the annual comprehensive output value of Sichuan tea will exceed 200 billion yuan, basically building a strong province of modern tea industry." Nowadays, it is getting closer and closer to achieving this goal, and the idea of accelerating the high-quality development of refined Sichuan tea is clearer.

Promote the improvement of tea garden quality and efficiency. We will continue to implement the construction of the dominant characteristic industrial cluster of morning tea in southwest Sichuan and the industrial cluster of black tea in Gongfu, Sichuan, guide the modern tea industrial park with foundation to establish a national modern agricultural industrial park, comprehensively promote the upgrading and transformation of low-yield and inefficient tea gardens, build a number of demonstration films of famous and excellent tea by machine, and build a record base for export tea. Promote the application of equipment such as fertilizer and water integration and smart tea gardens in areas where conditions permit, and improve the modernization level of tea gardens.

Improve the processing level of refined Sichuan tea. Support the initial processing into the base, build a processing workshop based on the specifications of the raw material base, and comprehensively improve the level of initial processing in the place of origin. Encourage refined processing into the park, improve storage and preservation facilities and equipment, improve the ability of grading and product packaging, and improve the quality, quality and commercialization of refined Sichuan tea. Accelerate the development of "new tea", expand the application of tea in medicine, health care products, food and cosmetics, and extend the industrial chain. Support the development of characteristic products such as yellowed tea, albino tea and purple tea.

Cultivate and expand the main body of market operation. We will promote the close cooperation and development of state-owned capital and private enterprises around primary, refined and deep-processed tea products and upstream and downstream related industries, and encourage powerful enterprises to integrate resources across regions. Relying on the working mechanism of "specialized and innovative" small and medium-sized enterprises and large enterprises and groups, we will develop a number of key benchmark tea enterprises with strong rural revitalization and driving force. Support leading tea enterprises to actively participate in the construction of tea industrialization consortium led by village collective economic organizations, farmers’ professional cooperatives, family farms and tea farmers, and promote the action of "prospering thousands of villages with Sichuan tea".

Create a famous brand in tea industry. Continue to implement the brand-building strategy of "regional brand+enterprise brand+product brand", and support the provincial-level regional public brand of "Tianfu Longya" to hold promotion activities in the main sales area to enhance brand value and product sales. Support the creation of regional public brands such as Mengdingshan Tea, Emeishan Tea, Micangshan Tea, Yibin Morning Tea and Chuanhong Gongfu Tea, and enhance the visibility of regional brands.

Build a marketing network. Establish and improve the marketing system of Sichuan tea, and explore the market-oriented and long-term operation mechanism of Sichuan tea marketing promotion center. Make Sichuan International Tea Expo a well-known tea industry exhibition in China. Organize key leading enterprises to actively participate in "China International Tea Expo", "China (Heilongjiang) International Green Food and National Soybean Industry Expo", and other major exhibition and sales activities to expand the market share of Sichuan tea. Open up direct sales channels for consumers such as live broadcast and delivery, and guide the standardized development of tea e-commerce.

Continue to promote the integration of tea tourism. Promote the construction of tea gardens as scenic spots, and develop a "tea tour" economy that integrates tea garden sightseeing, tea making experience, tea art appreciation and leisure and health preservation. Unify the development of tea industry with the construction of livable and suitable industries and beautiful rural areas, improve service facilities, empower tea, and promote the integration and mutual promotion of production villages and production cities. Dig deep into promoting Sichuan tea culture and tell good stories about Sichuan tea.

Looking to the future, Sichuan Tea, which stands at a new starting point, aims at a new goal and continues to help the rural areas to revitalize in an all-round way!(Xialv Image courtesy of Sichuan Sichuan Tea Brand Promotion Association)

What’s the next step of urban night economy? 2023 Nightlife Index Ranking Released

Since 2017, CBN New First-tier Cities Research Institute has continuously released the "Knowledge City Nightlife Index" to observe the activity of different cities at night, and whether this city can provide people with convenient conditions for nightlife, and also provide support for business decision-making of night format and related city research.

In the 2023 Urban Nightlife Index, we continue.The evaluation model of six data dimensions, including night trips, the number of bars, the number of livehouse, night lighting, night movies and night bus, makes a quantitative evaluation of the level and characteristics of night economic development in 337 cities at or above the prefecture level in China.

Subjective weighting calculation is adopted according to the importance of each dimension, and the specific calculation methods of the data of the above six dimensions are as follows: 

Night travel activity ×0.2

+Number of bars ×0.2

+number of +livehouse ×0.2

+Night light intensity ×0.15

+Night movie activity ×0.15

+Night activity of urban public transport ×0.1

= nightlife index

As a whole, except Qingdao and Hefei, there are 17 first-tier and new first-tier cities in the top 20 of the nightlife index. The other three seats in the top 20 are Foshan, Nanning and Xiamen.From the distribution of the north and the south, besides Beijing, Xi ‘an, Tianjin and Zhengzhou are among the top 20 cities in the north.

Night economy is usually composed of some offline formats with strong purposeful consumption. When we talk about the night economy, the scene that is often directly related is that people go to a place with a destination and spend money. In this context, whether it is shopping malls, markets, restaurants, bars, livehouse, cinemas and other cultural and leisure places, or night-friendly public transportation networks such as subways and buses, these offline facilities provide basic protection for urban people to be active at night.

Bar is a typical night format. Judging from this year’s data, Chengdu and Shenzhen are particularly worth mentioning.

In 2017, when the New First-tier City Research Institute launched the nightlife index for the first time, the number of bars in Chengdu was second only to Shanghai. By 2019, it surpassed Shanghai to rank first, and this year, it expanded its leading edge by more than 13% of the bars in Shanghai.

Another city, Shenzhen, ranked seventh in 2017 and sixth in 2019. This year, with 2063 bars, it jumped to the third place in the country. The number of bars has increased by more than 70% compared with 2017, making it the city with the largest increase in the number of bars.

The newly opened bars in the past year have two characteristics: First, a large number of taverns and craft bars have emerged, and among the newly opened bars in four first-tier cities in the north, Guangzhou and Shenzhen, the proportion of clean bars has exceeded 70%-the newly opened bars have become smaller and quieter; The other is that light chain bar brands have appeared in various places, and gained a group of loyal fans through the online celebrity effect, such as Shanghai’s road shops and Yanjing community wine shops in Beijing.

Exhibitions and sports also provide more leisure and entertainment options for urban people at night.

Take the entertainment of going to livehouse for example. There are 10 cities with more than 20 Live Houses, and the supply of Shanghai and Beijing is still in an absolute dominant position. Although the performance market has not fully entered the recovery stage in the past year, the performance pattern of the head city still presents its own characteristics-Shanghai and Shenzhen have maintained rich diversity of performance categories, and Beijing’s Quyi performances are unique.

In the index of night activity of urban public transport, we count the night activity range of urban public transport, the average last bus time of subway and the number of active subway stations at night. Taking the number of active subway stations at night as an example, Shanghai, Beijing, Shenzhen, Chengdu and Hangzhou are among the best.

In addition, we continue to use the night lighting index to help judge the economic development of the city. Shanghai ranks first and is significantly higher than other cities, followed by Suzhou, Dongguan and Shenzhen.

After years of continuous data monitoring and tracking research, we also found that the development logic of night economy is gradually changing from content-oriented in the past, superimposed with high-quality services and experiences, to scene-oriented.

For example, in the past nightlife, everyone went to a place with a single scene for consumption. Nowadays, more and more nightlife takes place in some innovative fields such as restaurants, cultural centers and waterfront spaces. People can drink, socialize, watch exhibitions and listen to music at the same time, and have a lot of impromptu consumption.

At the same time, night is no longer limited to offline communication. People who wear masks at night, wait in front of the live broadcast room for orders at 123, and people who order take-away food to enjoy supper at home can also be called participants in the night economy. The online content of the night economy is becoming more and more abundant. Through the integration of online and offline scenes, the night economy also covers more people.

At the first Shanghai Nightlife CEO Conference and 24-hour Vibrant City Forum held on June 28th, Zhao Jia, deputy editor-in-chief of CBN and editor-in-chief of CBN magazine, made an in-depth analysis of the above trends. The following is an excerpt from the interpretation report:

The following is the complete result of the nightlife index ranking of cities in 2023:

municipality directly under the Central Government

Shanghai 1

Beijing 2

Chongqing 6

Tianjin 18

Hebei Province

Shijiazhuang 37

Tangshan 58

Handan 76

Baoding 81

Langfang 101

Cangzhou 107

Xingtai 109

Zhangjiakou 217

Qinhuangdao 301

Chengde 321

Hengshui 323

Shanxi province

Taiyuan 44

Changzhi 146

Xinzhou 187

Lvliang 189

Datong 205

Linfen 207

Yuncheng 208

Jinzhong 248

Shuozhou 282

Yangquan 290

Jincheng 302

Inner Mongolia Autonomous Region

Hohhot 61

Bayannur 110

Chifeng 202

Wulanchabu City 206

Ordos 216

Wuhai 249

Xilingol league 258

Baotou 275

Hinggan league 289

Alxa league 295

Tongliao 307

Hulunbeier 313

Liaoning province

Shenyang 31

Dalian 46

Liaoyang 231

Panjin 232

Fushun 241

Huludao 250

Anshan 276

Tieling 284

Chaoyang 286

Yingkou 293

Jinzhou 312

Fuxin 315

Benxi 319

Dandong 328

Jilin province

Changchun 27

Jilin 269

Yanbian Korean Autonomous Prefecture 270

Songyuan 296

Siping 311

Liaoyuan 326

Tonghua 327

Baishan city 329

Baicheng 331

Heilongjiang province

Harbin 41

Heihe 219

Jiamusi 251

Daxinganling region 255

Qiqihar 272

Suihua 274

Daqing 300

Hegang 309

Mudanjiang 314

Jixi 318

Yichun 333

Qitaihe city 334

Shuangyashan 335

Jiangsu Province

Suzhou 8

Nanjing 15

Wuxi 23

Nantong 35

Changzhou 38

Xuzhou 45

Taizhou 53

Yancheng 71

Suqian 77

Yangzhou 83

Zhenjiang 114

Lianyungang 132

Huaian 138

Zhejiang Province

Hangzhou 7

Ningbo 17

Wenzhou 28

Jinhua 34

Jiaxing 39

Taizhou 51

Shaoxing 57

Huzhou 105

Zhoushan 131

Quzhou 168

Lishui 256

Anhui province

Hefei 21

Anqing 30

Wuhu 62

Fuyang 73

Bozhou 89

Chuzhou 92

Bengbu 116

Suzhou 139

Lu ‘an 162

Huaibei 177

Huainan 194

Maanshan 229

Huangshan 230

Tongling 243

Xuancheng 246

Chizhou 303

Fujian Province

Xiamen 19

Fuzhou 24

Quanzhou 26

Zhangzhou 47

Putian 79

Ningde 178

Nanping 179

Sanming 245

Longyan 271

Jiangxi province

Nanchang 36

Ganzhou 85

Shangrao 137

Jiujiang 147

Yichun 200

Ji ‘an 259

Fuzhou 267

Yingtan 280

Xinyu 298

Jingdezhen 305

Pingxiang 325

Shandong Province

Qingdao 22

Jinan 25

Weifang 59

Heze city 69

Linyi 80

Jining 82

Zibo 108

Dongying 148

Dezhou 167

Liaocheng 172

Taian 191

Yantai 192

Binzhou 209

Zaozhuang 220

Rizhao 234

Weihai 252

Henan Province

Zhengzhou 20

Luoyang 48

Xinxiang 56

Nanyang 78

Xinyang 91

Zhoukou 93

Zhumadian 94

Anyang 112

Xuchang 125

Jiaozuo 133

Pingdingshan 134

Shangqiu 145

Kaifeng 154

Puyang 204

Sanmenxia 279

Hebi 281

Luohe 291

Hubei province

Wuhan 11

Jingzhou 97

Xiangyang 151

Huangshi 156

Huanggang 169

Yichang 195

Xiaogan 198

Enshi Tujia and Miao Autonomous Prefecture 199

Jingmen 233

Shiyan 236

Ezhou 253

Xianning 263

Suizhou 316

Hunan province

Changsha 13

Shaoyang 122

Huaihua 130

Changde 135

Yiyang 170

Hengyang 173

Yueyang 180

Xiangtan 182

Loudi 186

Chenzhou 188

Yongzhou 223

Zhuzhou 228

Zhangjiajie 247

Xiangxi Tujia and Miao Autonomous Prefecture 268

Guangdong Province

Shenzhen 3

Guangzhou 4

Dongguan 9

Foshan 10

Zhongshan 32

Huizhou 40

Shantou 43

Jieyang city 49

Zhuhai 50

Jiangmen 54

Zhanjiang 55

Zhaoqing 70

Meizhou 86

Maoming 88

Qingyuan 100

Yangjiang 104

Shanwei 119

Chaozhou 142

Yunfu 226

Heyuan 227

Shaoguan 239

Guangxi Zhuang Autonomous Region

Nanning 16

Yulin 90

Liuzhou 111

Guilin 120

Qinzhou 144

Bose 155

Guigang 157

Wuzhou 160

Chongzuo 161

Laibin 171

Beihai 185

Fangchenggang 200

Hechi 244

Hezhou 317

Hainan province

Haikou 64

Sanya 176

Danzhou 273

Sansha City 337

Sichuan Province

Chengdu 5

Nanchong 96

Mianyang 103

Liangshan Yi Autonomous Prefecture 118

Leshan 123

Deyang 159

Luzhou 184

Yibin 221

Dazhou 237

Meishan 242

Suining 261

Neijiang 262

Panzhihua 266

Guangyuan 278

Guang ‘an 285

Zigong 287

Bazhong 292

Ziyang 308

Ya ‘an 310

Aba Tibetan and Qiang Autonomous Prefecture 322

Ganzi Tibetan Autonomous Prefecture 332

Guizhou Province

Guiyang 33

Zunyi 52

Qiannan Buyi and Miao Autonomous Prefecture 72

Qiandongnan Miao and Dong Autonomous Prefecture 98

Bijie 126

Southwest Guizhou Buyi and Miao Autonomous Prefecture 152

Anshun 174

Tongren city 196

Liupanshui 260

Yunnan province

Kunming 14

Lijiang 65

Honghe Hani and Yi Autonomous Prefecture 74

Dali Bai Autonomous Prefecture 75

Zhaotong 87

Xishuangbanna Dai Autonomous Prefecture 99

Qujing 102

Yuxi 106

Dehong autonomous prefecture 117

Weichu 121

Puer 127

Wenshan Zhuang and Miao Autonomous Prefecture 136

Lincang 140

Diqing Tibetan Autonomous Prefecture 153

Baoshan 181

Nujiang Lisu Autonomous Prefecture 183

Tibet Autonomous Region

Xigaze city 63

Lhasa 84

Ali region 129

Shannan City 197

Linzhi City 212

Changdu 214

Naqu city 336

Shaanxi province

Xi ‘an 12

Xianyang 66

Yulin 124

Hanzhong 141

Weinan 164

Tongchuan 175

Shangluo 222

Yan ‘an 225

Ankang 254

Baoji 257

Gansu province

Lanzhou 42

Jiayuguan 113

Linxia Hui Autonomous Prefecture 128

Tianshui 143

Zhangye 150

Jinchang 163

Pingliang 165

Qingyang 166

Baiyin 190

Jiuquan 238

Wuwei 240

Longnan 277

Dingxi 283

Gannan Tibetan Autonomous Prefecture 330

Qinghai province

Haixi Mongolian Tibetan Autonomous Prefecture 210

Guoluo Tibetan Autonomous Prefecture 211

Haidong city 218

Hainan Tibetan Autonomous Prefecture 224

Yushu Tibetan Autonomous Prefecture 235

Haibei Tibetan Autonomous Prefecture 288

Xining 306

Huangnan Tibetan Autonomous Prefecture 320

Ningxia Hui Autonomous Region

Yinchuan 60

Guyuan 203

Zhongwei 264

Shizuishan City 265

Wuzhong 299

Xinjiang Uygur Autonomous Region

Urumqi 29

Aksu region 67

Hotan area 68

Ilikazak Autonomous Prefecture 95

Kashgar region 115

Altay region 149

Changji Hui Autonomous Prefecture 158

Bayinguoleng Mongolian Autonomous Prefecture 193

Tacheng area 213

Hami 215

Karamay 294

Turpan 297

Kizilsu Kirgiz Autonomous Prefecture 304

Bortala Mongolian Autonomous Prefecture 324

Text/Bai Wuju Vision/Jing Yi

Source: WeChat WeChat official account "New First-tier City Research Institute"

Original title "What’s the next step of urban night economy? | Zhicheng Nightlife Index "

In 2024, the box office of new films on New Year’s Day broke 1 billion

IT House reported on December 31, according to Lighthouse Professional Edition, as of 12: 00 on December 31, the total box office (including pre-sales) of new films on New Year’s Day in 2024 exceeded 1 billion."Twinkle, twinkle, bright stars" "The annual meeting can’t stop! "Stealth" is temporarily listed in the top three at the box office..

IT house with box office TOP5 (as of press time):

  • Twinkling stars (482 million)

  • The annual meeting can’t stop! (166 million)

  • Stealth (139 million)

  • Gold finger (97.263 million)

  • Taylor Swift: Time Tour Concert (40.258 million)

It is understood that "Twinkle, twinkle, bright stars" was released on December 30th, starring Qu Chuxiao and Karlina.

Synopsis:

Zhang Wansen (Qu Chuxiao) plans to confess to Lin Beixing (Karlina), a girl who has a crush for a long time, after the college entrance examination. However, the sudden concert accident turned everything into an irreparable tragedy. Unexpectedly, Zhang Wansen, who was in pain and helpless, unexpectedly restarted this summer and returned to Lin Beixing before the tragedy. Restarting the secret of summer seems to be not as simple as expected … This time, can Zhang Wansen, who tried his best, succeed? At a certain moment in the circulation of the Milky Way, can the continuous heavy snow in youth fall on two people who love each other?

In addition, as of 22: 47 on December 30th, the box office of 2023 Lunar New Year’s Eve (November 24th-December 31st) including pre-sale exceeded 4.1 billion, and the film Across the Furious Sea’s "Three Battalions" and "Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twinkle, Twi

Box Office TOP5 (as of press time):

  • Crossing the Sea of Anger (548 million)

  • Third Brigade (543 million)

  • Twinkling stars (441 million)

  • Neptune 2: The Lost Kingdom (319 million)

  • Lighting stores (255 million)

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