Commodity evaluation of 2021 krypton ZEEKR 001 new car

As the leading third-party automobile quality evaluation platform in China, Chezhi. com launched the column of "New Car Commodity Evaluation" based on massive automobile product test samples and scientific data model. Every month, according to several models on sale that have been listed in China for less than two years, and the mileage is less than 5,000 kilometers, through the two dimensions of objective data and subjective feelings, senior appraisers use professional equipment to systematically test and evaluate, so as to comprehensively display and analyze the overall commodity level of new cars in the domestic automobile market and provide objective and true opinions for consumers when purchasing vehicles.

As a pioneer of its own brand’s impact on the high-end electric car market, the extremely krypton ZEEKR 001 has been a topic model in the new energy automobile circle since its listing. Whether it is a rare hatchback shape, rich intelligent configuration or a hard-core acceleration performance of 3.8 seconds, it all shows its extraordinary product charm. According to the data of Chezhi. com, as of April 2022, there were 27 complaints about the pure quality of 2021 ZEEKR 001, and the short-term word-of-mouth performance is worthy of recognition. Then, can the 2021 extremely krypton ZEEKR 001 continue the existing word-of-mouth performance? Will there be some new problems that ordinary consumers can’t find? This issue of "new car commodity evaluation" will clear the fog for you, and restore a real 2021 extremely krypton ZEEKR 001 through objective data and subjective feelings.

I. Objective data

This project mainly shows the new car’s commercial performance in an all-round way in the form of objective data through the field tests of 12 items, such as body technology, paint film level, air quality inside the car, noise inside the car, static vibration inside the car, parking radar and lighting/vision.

In the process of body testing, 10 key parts are selected for the whole vehicle, and 3 key points are selected for each key part to measure, so as to evaluate the uniformity of gaps in each key part. From the test results, although the average gap data of most parts of the 2021 extremely krypton ZEEKR 001 vehicle is at a relatively low level, there are still cases where the gap values of some parts are too large. The maximum gap value is located at the joint between the right front fender and the engine compartment cover, reaching 4.4mm, which leads to the gap uniformity on the left and right sides is inconsistent, and the gap uniformity in other parts is good, and the process level is basically satisfactory.

In the test of paint film level, it can be found from the test results that the average thickness of paint film of 2021 extreme krypton ZEEKR 001 vehicle is about 154.5μm, and the data level has exceeded the standard value of advanced vehicles (120μm -150μm). According to the test data of key parts, the engine hood has reached the standard value of advanced cars, the front and rear doors are higher than the standard value of intermediate cars, and the average paint film thickness of other parts is over 150 μ m. Although the coating thickness of the whole vehicle is worthy of recognition, there is still room for improvement in coating uniformity.

In the test of indoor air quality, the vehicle was placed in an internal ground parking lot with few vehicles. No formaldehyde was detected in the 2021 extremely krypton ZEEKR 001 vehicle, and the content of PM2.5 and other inhalable particles was relatively low, which was in line with the "Guide to Air Quality Evaluation in Passenger Cars" jointly issued by the former Ministry of Environmental Protection and the General Administration of Quality Supervision, Inspection and Quarantine (national standard GB/T27630 of the People’s Republic of China)

In the static noise test, the 2021 extremely krypton ZEEKR 001 shows excellent quietness in the car at rest, and the test result has dropped to the lowest value of the test instrument of 30dB, which can almost be isolated from the external environment. Because of the motor drive, there will be no obvious noise after the vehicle is started, and it will not cause any interference to the occupants in the vehicle.

In the air conditioning noise test, the test instrument is placed about 10cm away from the air outlet of the air conditioner, and then the air volume of the air conditioner is increased from small to large, and the noise value of the driver’s position in different gears is measured. According to the actual measurement, the air conditioning of the 2021 extremely krypton ZEEKR 001 is divided into five grades. When the highest grade is turned on, the measured noise value is 70.3dB, which is still in the tolerable range of human body and will not cause too much interference to drivers and passengers.

After actual measurement, the vibration values of the steering wheel and the front and rear seats of the 2021 pole krypton ZEEKR 001 are all zero at idle speed. However, under load, the vibration values of all the tested parts are slightly increased, but the somatosensory sensation is not obvious.

In addition, we also tested the parking radar, lighting/vision, control system, tire hub, sunroof, seat and trunk. After testing, the overall performance of the 2021 extremely krypton ZEEKR 001 has reached the level of the same class. The steering wheel and driver’s seat have a wide adjustment range, which can adapt to drivers of different heights, and the rear seat backrest also supports electric adjustment, which makes the ride comfort satisfactory. In addition, the hatchback design ensures a considerable trunk opening area. However, during the test, the expert jury found that the skylight area of the 2021 extremely krypton ZEEKR 001 was small and could not be opened, and its practicality was average. In addition, there is a big gap between the distance recently suggested by the rear radar and the experience value, so you need to pay more attention when reversing.

Second, subjective feelings

This project is evaluated subjectively by several judges according to the actual static and dynamic performance of new cars. Among them, the static aspect includes four parts: external, internal, spatial and human-computer interaction; Dynamic aspects include acceleration, braking, steering, driving experience and driving safety. Finally, the total score is given by comprehensively referring to the subjective evaluation opinions given by the judges, so as to reflect the actual performance of the new car in terms of commodity from the perspective of subjective feelings.

In the evaluation of external feelings, the 2021 model ZEEKR 001 performed well as a whole, and was highly affirmed by the expert jury in terms of lighting configuration and the convenience of opening the electric engine room. The test model is equipped with matrix full LED headlights, which have ideal illumination brightness and range, and support functions such as automatic headlights, adaptive far and near lights, and headlight delay turn-off. The opening mode of the electric engine room is very convenient. Just pull the switch twice, the hatch cover can automatically pop up, and because of the support of double hydraulic rods, the opening force is lighter.

In the internal evaluation, the 2021 ZEEKR 001 adopts the mainstream dual-screen design, and the center console only retains some commonly used function buttons. The irregularly shaped center console and the small and exquisite shift lever create a touch of luxury. In terms of materials, the center console is made of a variety of materials, the upper and lower parts are soft materials, and the special texture decoration in the middle area looks quite textured.

The 2021 ZEEKR 001 provides four USB ports, of which two USB ports in the front row are located in the central armrest box, including a TYPE-A and a TYPE-C port, and the rear USB port is located under the air outlet of the air conditioner, which is also a TYPE-A and a TYPE-C port to meet the charging requirements of different devices. Although the front central armrest cannot be moved, it can provide sufficient support for the driver’s elbow because of its considerable length and width.

In terms of ride space, the overall performance of the 2021 extremely krypton ZEEKR 001, which is positioned as a medium and large car, is satisfactory, and the leg space of the front and rear passengers is sufficient. However, due to the slip-back style, the head space performance in the back row is obviously inferior to that in the front row. In terms of storage space, there are relatively many storage spaces in the front row of the 2021 extremely krypton ZEEKR 001, and the hollow design is adopted under the central passage of the front row, which is convenient for storing large items. However, due to the narrow distance between the central passage and the seat cushion, it is a little inconvenient to take items. In addition, the front cup holder adopts cylindrical design, and a slightly larger cup/water bottle cannot be put in.

The 15.4-inch central control panel is equipped with Qualcomm Xiaolong 820AP chip +5G signal network, which runs smoothly. The UI design style of the vehicle system is simple, the operation logic is similar to that of a smart phone, and most functions are integrated in the central control panel. In terms of human-computer interaction, the intelligent voice system can not only support the opening of wake-up words, but also realize the operation without wake-up words in specific scenes, and the controllable functions of intelligent voice are also very rich, including multimedia, navigation, air conditioning, windows and skylights, which can be operated by voice. Unfortunately, voice interaction does not support continuous dialogue mode.

The 2021 Krypton ZEEKR 001 tested this time is equipped with a single motor system, with a total motor output of 200kW and a total torque of 384N·m, which is ahead of the same class. With excellent dynamic parameters, the vehicle starts and accelerates very quickly, and the adjustment of the accelerator pedal is not particularly sensitive, creating a comfortable driving atmosphere.

The test model provides three driving modes, except that the sports mode can give you a stronger sense of pushing your back, the other two modes have little intuitive difference, and even in the economic mode, overtaking can still be done easily.

In terms of braking performance, although the front section of the 2021 extreme krypton ZEEKR 001 brake pedal is soft, the actual braking force release is still relatively linear. The energy recovery system supports three-level adjustment and is equipped with a single pedal mode, which can meet the driving needs of different consumers.

Although the body length is close to 5 meters, thanks to the variable steering ratio, the vehicle steering is more flexible. The overall size of the steering wheel is moderate, while the shape is relatively thick, with relatively accurate directivity, and the control feel is excellent.

The 2021 extreme krypton ZEEKR 001 adopts the combination of the front double wishbone independent suspension and the rear multi-link independent suspension, and the overall adjustment of the suspension is biased towards comfort, which can fully filter the impact caused by the fine bumps on the road surface. However, when encountering large ups and downs, the suspension performance is somewhat "stiff" and the comfort will be slightly reduced.

The 2021 Krypton ZEEKR 001 is equipped with a comprehensive driver assistance function. ACC adaptive cruise supports intelligent car following in full speed domain, and can realize braking and automatic start, with timely system response, no sudden acceleration and braking, and a more comfortable experience. The lane departure warning system is more accurate for lane line identification. When the vehicle deviates from the driving lane, it can give feedback through sound, vibration and display, and the degree of intervention is slight, so there will be no situation of "grabbing" the steering wheel with the driver.

summary

Based on the above test results, it is concluded that the overall performance of the 2021 extreme krypton ZEEKR 001 in terms of objective data and subjective feelings has reached the expectations of the expert jury. On the objective data level, the overall performance of body technology and paint film coating thickness is excellent, but the gap treatment and coating uniformity of individual parts are not good, and the skylight lighting area and radar spacing control need to be optimized and improved. Subjectively, the 2021 ZEEKR 001 has shown extraordinary strength in lighting configuration, interior materials and human-computer interaction, but there is still room for improvement in driving comfort. On the whole, the commercial performance of the 2021 extreme krypton ZEEKR 001 is at the upstream level among the tested models of the same class.

The M9 has started nationwide scale delivery, and new customers are expected to start delivery in late May.

Beijing News Shell Financial News (Reporter Lin Zi) On February 26th, WeChat official account, the official WeChat of AITO, announced that M9 had started nationwide delivery.

(Question M9 Source: Photo courtesy of the enterprise)

It is understood that the delivery will be made according to the scheduled and confirmed delivery plan time. For example, users who book before the press conference and deliver the intention money before December 26, 2023 will start to deliver the vehicles as early as February 26. Xindading users are expected to start delivering vehicles in late May.

Editor Pan Yichun

Proofread Jia Ning

Xiaomi auto conference, set the file!

The Xiaomi auto conference, which has received much attention from the market, has finally confirmed the schedule.

On December 25th, the official Weibo of Xiaomi Automobile announced that the Xiaomi Automobile Technology Conference will be held at 2pm on Thursday, December 28th, 2023. Weibo, Lei Jun, said on December 25th that this time, only technology was issued, not products. According to previous news, Xiaomi Automobile will be listed in 2024.

Poster of Xiaomi Automobile Technology Conference

When Lei Jun talked about Xiaomi’s automobile business a few days ago, he said that Xiaomi was doing it in a way of "determined to win"

Determination of vehicle type and battery, etc.

Xiaomi automobile terminal sales and other work to promote.

With the approaching of Xiaomi Auto Conference, recently, the appearance, model catalogue and battery patent of Xiaomi Auto were disclosed. Some Xiaomi homes in Beijing, Shanghai and other places have started the confirmation of the display of cars.

"Our first car invested 3,400 engineers, and the entire R&D investment exceeded 10 billion. We spent more than 10 times. After I have such a grasp, I will do it in a way that I am determined to win. " Lei Jun said that Xiaomi has many natural advantages in making cars, because the essence of smart electric vehicles is the integration of automobile industry and consumer electronics industry, which is a great integration, so entering the automobile industry is challenging for Xiaomi, but overall the difficulty is controllable.

Lei Jun said that in the past six years, the compound annual growth rate of Xiaomi’s R&D investment was as high as 38.4%. It is estimated that the total R&D investment will exceed 20 billion yuan in 2023 and 100 billion yuan in the next five years. High-intensity R&D investment has injected strong impetus into the upward growth of millet.

After completing the training of store managers in some cities, Xiaomi Automobile has also made new developments in terminal sales. Some Xiaomi homes in Beijing, Shanghai and other places have started the confirmation of the display of cars. The staff of Xiaomi Home Store in Shanghai introduced that the Xiaomi show car will arrive at the store in the first quarter of next year. Similar to Huawei’s offline stores, Xiaomi Auto will also become an exhibit in Xiaomi Store.

The Catalogue of New Energy Vehicle Models Exempted from Vehicle Purchase Tax (the 72nd batch) issued by the Ministry of Industry and Information Technology on December 12 shows that the manufacturer of Xiaomi SU7 is Beijing Automotive Group Off-road Vehicle Co., Ltd., and there are two versions, the difference lies in the battery pack capacity and cruising range. The battery pack capacity of the two versions is 73.6kWh and 101kWh respectively, and the corresponding battery life is 668/628km and 800/750km respectively.

Xiaomi Automobile Technology Co., Ltd. applied for the patent of "battery and body integrated structure, vehicle" which was also announced a few days ago. The new patent is conducive to improving the integration of vehicles, reducing the weight of the body structure, realizing the lightweight of vehicles and improving the cruising range of vehicles.

At the previous Xiaomi new product launch conference, Xiaomi released the 澎湃 OS operating system, which is not only suitable for mobile devices such as mobile phones, but also will be installed on Xiaomi cars. According to Lei Jun, Xiaomi 澎湃 OS is based on the integration of deeply evolved Android and self-developed Vela system, rewriting the underlying architecture and making a "public base" for the future Internet of Everything.

Catalogue of New Energy Vehicle Models Exempted from Vehicle Purchase Tax (Seventy-second Batch)

New car information is strictly confidential.

The predicted starting price is below 200,000 yuan.

Xiaomi keeps information about new cars strictly confidential. Xiaomi Group recently introduced that it was verified that in November and December, 2023, three former employees of Xiaomi Automobile Department participated in the so-called "Xiaomi Automobile Seminar" organized by external brokers and investment institutions without permission for the purpose of collecting "consulting fees", which fabricated and spread a lot of false and untrue information, seriously misleading the market and disrupting the normal business development of Xiaomi Automobile.

The above three employees, namely Yu Moumou (former employee of the electronic control system and software team), Shi Mou (former employee of the stamping and casting process team) and Zhang Mou (former employee of the mass production quality team), have seriously violated the Code of Conduct for Xiaomi Group employees and the confidentiality obligations stipulated by the company. Xiaomi Group has dismissed them and never hired them, and has been investigated for legal responsibility according to law. At the same time, Xiaomi Group reserves the right to pursue legal responsibility for brokers and investment institutions that organize related activities.

A spokesperson for Xiaomi Company said that Xiaomi Group will pursue malicious leaks, malicious rumors and rumors in the end according to law.

According to the latest research report, Xiaomi’s new car SU7 is positioned as a medium-sized and large-sized pure electric coupe, which is designed for Tesla Model 3, but compared with Tucki P7i/ Tesla Model 3/ Zhijie S7/Han EV and other competing products, the new car price is lower, the estimated starting price is below 200,000 yuan, and the overall price is between 200,000 yuan and 300,000 yuan, and the body size (length 4997mm) and wheelbase (3000mm) are larger, which is in line with Xiaomi’s consistent pricing style. After calculation, the annual sales volume of the car market in the range of 200,000-300,000 yuan is about 1.5 million, which is a broad market for Xiaomi. It is estimated that the annual sales volume of new cars will reach 70,000-80,000. At present, the progress of Xiaomi’s car-making exceeds expectations. In the follow-up, Xiaomi will use the traditional OEM production capacity to achieve rapid vehicle launch and capacity replication through OEM and sub-brands to ensure the growth and explosiveness of the company’s sales.

Editor: Zhan Xue Proofreading: Feng Wenjun Picture Editor: You Feifei

@ "After 00": Remember these points to enrich your college life!

   With the coming of the school season, the first batch of "post-00" freshmen began to enter the university and officially started their college life. How to plan their college life? Remember that these points will enrich your college life.

   Do you know the time of these textual research?

   College English Band 4 and Band 6

   CET-4 and CET-6 are held twice a year in June and December. The perfect score of CET-4 and CET-6 is 710, and the score of 425 or above is passed.

   Computer rank examination

   The national computer grade examination is divided into four levels, and general majors are required to pass the first level examination, master the basic knowledge of computers and use common office software. Some units will also require to pass the computer level 2 exam when recruiting. Generally speaking, the examination of computer level 3 and 4 is only required for students majoring in computer science. The computer grade examination takes the form of computer test, with a perfect score of 100 and a score of 60 being qualified, among which the first and second grade examinations are held in December every year.

   Putonghua proficiency test

   The level of Putonghua is divided into three levels and six levels, that is, one, two and three levels, and each level is divided into two grades: A and B; The first grade is the highest, and the third grade is the lowest. The examination time of Putonghua test varies from place to place, and the registration time and examination time announced in that year shall prevail.

   There are many types of certificates that can be obtained during college. You can choose according to your own professional requirements and career development direction, and you can also choose according to your own hobbies, such as teacher qualification certificate, psychological consultant certificate, human resources qualification certificate, and minority language examination.

   Life | Have you ever used these dormitory "artifacts"?

   Bedside shelf

   Students who like reading and studying in bed often find it troublesome to take things, but with the bedside shelf, mobile phones and books can be placed directly in the shelf, which is convenient and beautiful.

   Folding desk on bed

   The folding desk can not only adjust the angle at will to meet your sitting or leaning posture, but also be folded back to the bed directly after use.

   Shading bed curtain

   In university dormitories, roommates have different work and rest habits. Sometimes they want to sleep, but they still have the lights on. At this time, the shading bed curtain can meet your needs well. When the bed curtain is closed, you can have your own privacy.

   Non-slip mat

   If you live in the upper bunk, then you need this anti-skid pad. Climbing up and down every day, if you put anti-slip mats on the ladder, you will not only feel at ease when you get on and off the bed, but also don’t have to worry that your feet will be frozen in winter.

   Creative storage box

   Stationery, accessories, and various gadgets are placed directly on the table, which not only looks a little messy, but also tends to be forgotten. At this time, a creative storage box can help you, easily tidy up and have a neat desk.

   Student mini electric cooker

   There are too many people in the canteen? Is the takeaway unsanitary? Then why not do it yourself in the dormitory? The mini electric cooker can cook porridge to meet daily needs. When you are interested, you can also have a small hot pot in the dormitory, but you must pay attention to the wattage of the electric cooker not to exceed the dormitory limit.

   egg cooker

   It takes a few minutes to get up every morning to cook delicious boiled eggs, which are nutritious and hygienic, so you don’t have to rush to the cafeteria to grab breakfast every day! But pay attention to the fresh preservation of eggs in the bedroom.

   Do you know these rules of interpersonal communication?

   Improve initiative

   In a strange environment, we will have a certain sense of distance to strangers. In terms of personality, introverts don’t like dealing with people very much, but extroverts are different. He will take the initiative to deal with anyone and become a leader in interpersonal communication. In dealing with people, we should keep open-minded, which will help you make more friends.

   Consider the feelings of others

   In daily communication, if everything requires others to do according to their own ideas, regardless of other people’s opinions, others will certainly not like it. If you don’t care about other people’s thoughts and feelings and don’t give others face, then others will definitely not be willing to associate with you. Therefore, in the process of communication, we should grasp a degree and consider the feelings of others.

   Don’t force your temper on others.

   Everyone has a bad mood. When we have a temper, we should learn to control our temper, learn to control ourselves, learn to self-channel, and control our temper.

   Improve self-confidence

   Social phobia is a psychological disorder. Many people will have a kind of lonely bad mood because of their inner fear of socializing or self-distrust. In fact, people’s social skills are not innate, but need to be nurtured by the acquired environment and consciously cultivated. Therefore, we should improve our self-confidence and strive to overcome social fears.

   Upgrade | Freshmen Promotion Raiders

   Learn to "break up"

   Just entering the university, many students are easy to fall into ‘ Multi-line operation ’ I am busy every day, but I feel that my life is not full after I calm down. In the end, a person can only choose a life path, follow his heart and live the life he wants, in order to have a full life. In college, do ‘ Addition ’ It is not an endless increase, but it will be done eventually ‘ Subtraction ’ .

   Learn to turn knowledge into wisdom.

   The great difference between universities and high schools is that the evaluation system of universities is diversified. Outstanding contributions in sports, literature and art will be recognized. Many freshmen score well in the college entrance examination, but their goals are not clear. As soon as they enter the school, they will be particularly confused and don’t know where their long-term goals are. Freshmen can no longer stay at the knowledge level as before, but also keep learning to turn knowledge into wisdom and adjust themselves appropriately.

   foster a lofty ideal

   Nowadays, there is a phenomenon of "hollow disease" among college students, which means that some college students feel that life is meaningless, they are very confused about life, they don’t know what they want, they often feel tired, lonely and depressed, they feel that learning and life are meaningless, they have no hope for the future, and they are hollowed out physically and mentally. Rejecting "hollowness", students should learn to govern themselves, shoulder social responsibilities bravely, have lofty ideals, long-term planning and short-term goals, dare to dream, dare to pursue dreams and be diligent in interpreting dreams.

   Accept imperfection

   Some people say that "the post-00 generation" is a "strawberry youth holding a mobile phone", so you can’t press it or touch it, so you should take care of it. There are two main stages for college students, namely, acceptance and establishment. First of all, learn to accept, accept imperfections, accept differences, and accept constant changes. Only by accepting and acknowledging others’ differences can our differences be accepted. This is a process of growth.

   (Comprehensive China Network, People’s Network, China Youth Daily)

There are 95,000 soft articles in the "Little Red Book" "APP, which is flooded with tobacco advertisements on the Internet.

  Although the state explicitly prohibits it, there are still a large number of tobacco advertisements on the Internet and they are more hidden. Yesterday, Beijing CDC released the monitoring results of Internet impact data in China in 2018. The Internet platform with many young users and relatively lack of supervision has become the hardest hit area of tobacco marketing. In addition, in some lifestyle sharing apps with the slogan of "finding a better life", there are also a lot of tobacco marketing information for women. According to a survey conducted by Beijing Youth Daily reporter, there are more than 90,000 pieces of marketing information related to "cigarettes" only on the "Little Red Book" APP, and most of these information are developed in the form of "evaluation" and "planting grass", which has attracted a lot of readers’ attention.

  issue

  Nearly 15% of the Internet tobacco advertisements are flooding, playing a "feeling card"

  According to the "Monitoring Report on Internet Tobacco Marketing Data in 2018" issued by the Municipal Center for Disease Control and Prevention, from January to June 2018, a total of 51,892 pieces of information related to tobacco advertisements and promotions, 7,289 pieces of tobacco news and 47,304 pieces of discussion by smokers were captured. Among the information related to tobacco advertising and promotion, tobacco agents have the most sales information, accounting for 39,507, accounting for 76.13%; 1959 pieces of tobacco purchasing sales information, accounting for 3.78%; 1977 tobacco advertising messages, accounting for 3.81%; There are 265 pieces of tobacco sponsorship information, accounting for 0.51% of the total.

  Zeng Xiaoyu, deputy director of Beijing CDC, said that at present, men are still the main consumers of cigarettes in China, but on the Internet platform, women and teenagers are becoming the main targets of tobacco marketing information. The monitoring found that there are a lot of tobacco marketing information (2051 articles) on some shopping guide sharing platforms mainly for women, and on these life sharing platforms, female users account for about 70%. Besides "smoking" and "smoking", "exploding beads", "fine branches" and "loving happiness" have also become the most popular keywords for women to discuss.

  At the same time, the Internet platform with many young users and relatively lack of supervision has also become the hardest hit area of tobacco marketing. Among the 14 monitored online platforms, the most information about tobacco advertisements and promotions was captured from Weibo, accounting for 42,834 pieces, accounting for 82.54%. On March 15th, 2019, Sina Weibo Data Center released the latest "2018 Weibo User Development Report", which showed that young users aged 18-30 accounted for 75% of users of Weibo platform. It can be seen that women and teenagers are becoming the main targets of tobacco marketing information.

  The Interim Measures for the Administration of Internet Advertising clearly stipulates that it is forbidden to use the Internet to publish tobacco advertisements. However, with the rapid development of Internet industry and the change of Internet communication mode, tobacco online marketing still exists in large numbers. It is worth mentioning that, compared with traditional advertising forms, tobacco marketing information on the Internet platform is more embedded in a soft way, which is more concealed.

  The reporter of Beiqing Daily noticed that a large number of soft information and pseudo-scientific information related to tobacco advertisements and promotions were found in this monitoring. Among them, 7766 pieces of sentimental soft text information were captured, accounting for 14.97%. These sentimental soft articles spread tobacco information, beautify smoking behavior and enhance public recognition of tobacco brands by exaggerating the relationship between tobacco and love, friendship and affection.

  At the same time, this monitoring also captured 418 pieces of tobacco-related pseudo-scientific information, spreading pseudo-scientific information contrary to science, so as to strengthen brand awareness and attract more potential customers. These hidden advertising messages will bring difficulties and challenges to the supervision work of relevant departments.

  survey

  The "planting grass" tobacco-related soft text on APP attracts a large number of female users’ attention.

  According to a survey conducted by the reporter of Beiqing Daily, there are many tobacco marketing articles in some apps that are mainly female users and were originally used for "lifestyle sharing" and "planting grass", which achieve the purpose of "advertising" through soft communication and mainly promote "cigarettes suitable for women".

  On an APP called "Little Red Book", the reporter entered the word "smoke" to search, and the page suggested that there were 95,000 "notes". The second keyword was "Ms" and the third was "female smoke". The topic recommended on this page is "E-cigarette". After clicking in, there are 2,656 notes in the topic of "E-cigarette", with a total of 4.916 million views. Search for "ladies’ cigarettes" and you can see 6848 notes. Just open one of them, and you will see that these articles are all tobacco information displayed in the form of "evaluation" and "experience report". And this kind of "planting grass" that doesn’t look like an advertisement has attracted the attention of many readers.

  For example, there is an article titled "Hard-core Young Electronic Cigarette, Rejecting Secondhand Smoke" on the home page. I thought it was to discourage smoking, but after opening it, I introduced an electronic cigarette product. Another article is entitled "Girl’s Heart | I’ve been thinking for a long time whether to buy XXX or not, so I’ll share my evaluation with you". At the beginning of the article, I wrote: "Smoking is harmful to health", and then I introduced a cigarette in more than 1,000 words, which won 4,168 likes and 698 comments, and 4,837 users collected this article. The first comment reads: "A non-smoker has carefully read every word!"

  "This soft implant is hidden, not in the traditional sense ‘ Advertising ’ But in fact, it is still for the purpose of advertising. Many publishers are behind tobacco marketing agencies. " A staff member who has been engaged in tobacco control public welfare for a long time told the reporter of Beiqing Daily, "And these lifestyles share APP, and the main target is women, and women have become the main target of tobacco online marketing."

  The reporter of Beiqing Daily learned that in 2016, China issued the Interim Measures for the Administration of Internet Advertising, which prohibited the use of the Internet to publish tobacco advertisements. Previously, Article 13 of the WHO Framework Convention on Tobacco Control stated that tobacco advertising, promotion and sponsorship were completely prohibited. The newly revised Advertising Law of People’s Republic of China (PRC) in 2015 also clearly stipulates that "it is forbidden to publish tobacco advertisements in mass media or public places, public transport and outdoors; It is forbidden to send any form of tobacco advertisements to minors. "

  respond

  Continue to monitor tobacco marketing information and deal with suspected offenders.

  The reporter of Beiqing Daily learned that this Internet tobacco marketing data monitoring was jointly carried out by the Beijing Center for Disease Control and Prevention and the Social Media Research Center of Peking University New Media Research Institute. The monitoring adopts the technology of automatic keyword recognition by web crawler, and conducts a preliminary investigation and research on the advertising and promotion release status of some tobacco enterprises on the Internet in China. The monitoring time is from January 1 to June 30, 2018, mainly from four aspects: the number of tobacco advertising and promotion information released, the characteristics and new trends of tobacco advertising and promotion information on various network platforms, the case analysis of typical online tobacco advertising and services, and the characteristics of tobacco information publishers. After three rounds of argumentation by tobacco control industry experts, legal experts, market supervision experts and network management experts, the information is classified, judged and prevention and control measures are sorted out, with a view to providing help for tobacco marketing information supervision on the Internet platform in China.

  The Beijing Center for Disease Control and Prevention said that the next step will be to conduct in-depth research from the following three aspects to provide a basis for purifying China’s Internet tobacco control environment: First, continue to monitor the Internet tobacco marketing situation, dig deep into monitoring data, collect typical cases, and publish monitoring results regularly; Second, strengthen the cooperation of relevant government departments, screen typical cases, and submit cases suspected of violating the Advertising Law to relevant departments for handling; The third is to organize experts to sort out and refute pseudo-scientific information, make full use of the Internet to strengthen tobacco control education and legal education for the public, mobilize social supervision forces, and purify the Internet environment.

  Text/Beijing Youth Daily reporter Zhang Xiaomei

The Central Radio and Television General Station and Tik Tok Group started the strategic cooperation of live broadcast of the 2022 FIFA World Cup Qatar 2022 Games.

  On June 21st, China Central Radio and Television Station and Tik Tok Group jointly held a cloud release event, announcing that Tik Tok Group will become the right-holding broadcaster in FIFA World Cup Qatar 2022 in 2022 and the strategic partner of CCTV’s live broadcast. Peng Jianming, member of the editorial meeting of the Central Radio and Television General Station and general manager of the General Manager’s Office, and Zhang Nan, CEO of Tik Tok Group, delivered speeches online and jointly launched the cooperation between the two parties.

  Peng Jianming said in his speech that football is known as "the world’s first sport" and the World Cup is the top feast of this first sport, attracting the largest audience. CCTV has the exclusive TV and new media copyright and sub-licensing rights of FIFA World Cup Qatar 2022 in Chinese mainland in 2022. In order to ensure the broadcast quality and picture effect of this World Cup, CCTV will give full play to its strong ability and advantages in producing sports events, not only will it set up a special World Cup program production and broadcasting area in the International Broadcasting Center in front of Doha, A location studio will be built in Wachoff Square, which embodies rich regional characteristics, and the research and application achievements of new technologies such as 5G, 4K/8K, AI and big data will be fully utilized to realize the best viewing experience of the World Cup. Headquarters and Tik Tok Group have strong complementary advantages in copyright cooperation and new media communication. On the basis of good cooperation in the past, FIFA World Cup Qatar 2022 in 2022 has created a new opportunity for cooperation between us, enabling us to join hands to jointly create and explore new cooperation modes and technical means, and jointly achieve better new media communication effects and greater social benefits. I believe that through the establishment of ties and close cooperation, we will be able to stimulate more innovations and breakthroughs in the coverage of the World Cup and fully release the infinite charm of this top-level event!

  Zhang Nan said in his speech that Tik Tok has become a favorite product for many sports fans. Whether it is the live broadcast of sports events, the re-creation of sports videos, or the knowledge sharing of fitness experts, the sports ecology in Tik Tok is getting richer and richer. For the upcoming World Cup, Tik Tok, like everyone else, is full of expectations, and will work closely with the reception desk to enrich everyone’s live broadcast experience by creating more interactive forms that are loved and creative, and present a wonderful and unforgettable World Cup feast for everyone.

  Cao Yi, director of the Sports Youth Program Center of the Headquarters, Huang Ruigang, chairman and general manager of Zhongguang Film and Television Satellite Co., Ltd., Daniel lee, deputy director of the Sports Youth Program Center of the Headquarters, Yu Qin, deputy convener of the Audiovisual New Media Center of the Headquarters, Tashi Dhondup, Yu Xiaoqing and Xu Lijun, vice president of Tik Tok Group, Lang Fengwei, general manager of media cooperation of Tik Tok Group, Xu Yilong, general manager of Tik Tok Group Information Center, Shi Qiong, head of sports business of Tik Tok Group, and Ye Jueming Online.

New cars at Frankfurt Motor Show are the first to see: Mercedes-Benz and BMW cooperate to push new cars.

    Known as the "Olympic Games" of the world automobile industry, the Frankfurt Motor Show in Germany will be staged brilliantly from September 13th to 23rd. As the largest and longest-running auto show in the world, Frankfurt Motor Show, Paris Motor Show, Geneva Motor Show, Detroit Motor Show and Tokyo Motor Show are also called the five most famous auto shows today. Let’s preview what new cars will be seen at Frankfurt Motor Show.


    2008LoremoLSConcept


    This concept car is quite energy-saving. In addition to its cool appearance, foreign media also praised its fuel economy, saying that its excellent performance gave people a glimpse of the future car. The car weighs less than 1,000 pounds, uses a 1.5-liter twin-cylinder turbodiesel engine, and can travel an astonishing 117 miles on a gallon of gasoline. What’s more exciting is that it is expected to sell for less than $15,000 after mass production.


    09 Audi A4


    The new Audi A4, code-named B8, is 4703mm in length and 1826mm in width, which is 117mm and 54mm more than the current one, and the wheelbase is increased to 2808 mm.. On the engine side, A4 North American version will be equipped with three different versions, namely 2.0LTFSI version, 3.2LV6 version and 4.2LFSIV8 version, and the European version will be expected to be equipped with a brand-new 1.8LTFSI engine. Transmission also has a variety of options, including 6-speed manual version, stepless transmission and Audi’s latest manual/automatic integrated version.


    New generation mazda 6


    The new generation Ma 6 adopts Ford’s new CD3-2 platform, equipped with brand-new 2.5L and 3.5L engines. Among them, the 3.5LV6 engine comes from Ford, with a maximum power of 250 HP; The 2.5L inline four-cylinder engine is developed by Mazda itself, with a maximum power of 180 HP. Matching the engine will be a 6-speed manual transmission and a 5-speed automatic manual transmission, and the new horse 6 will also include four models: four-door sedan, hatchback hatchback, station wagon and coupe. In addition, all-wheel drive systems will be provided on all models.


    Ferrari F430Scuderia


    The new Ferrari F430Scuderia will be another V8 series sports car after F430Coupe and F430Spider. It will be a pure high-performance two-seater berlinetta, and advanced F1 technology can be seen everywhere in berlinetta production cars. It has an ultra-low weight-power ratio: 2.45 kg/horsepower, which is mainly due to the weight reduction: only 1250 kg, 100 kg less than the standard Ferrari F430; In addition, it is equipped with a naturally aspirated V8 with a displacement of 4308 ml and an engine with an output of 510 HP.


    Ford VerveConcept


    This is Ford’s small hatchback concept car "VerveConcept", which shows the future design direction of Ford’s small car. The front of the "VerveConcept" features a large trapezoidal grille, equipped with a panoramic glass roof and 18-inch aluminum wheels. In order to enable the driver to operate the navigator and AV system quickly and simply, a man-machine interface called "Convers+system" composed of a large display and a large operation switch is adopted in the center console.


    Citroen C5Airscape


    C5Airscape is a convertible sports car with lightweight, high strength and expensive carbon fiber folding hardtop. Positioning as "senior executive convertible car", it is a four-seat hardtop convertible car with beautiful appearance. It is equipped with 19-inch tires, a 2.7LHDiV6 engine with a maximum power of 208hp, and an "urban hybrid" system called by Citroen.


    Bentley SUV


    Apart from Volkswagen Touareg, Cayenne and Audi’s new Q7, Bentley suv will become the fourth vehicle with the same platform and technology. There are two possibilities for its engine: 6.75-liter V8 of Bentley Arnage and 6-liter twin-turbo W12 of Continental GT. Bentley’s 4×4SUV may be powered by a 6.0-liter W12 twin-turbo engine from Continental GT with a maximum power of 560 HP. The estimated price may exceed 120,000 pounds, or about 1.77 million yuan.


    2009 Astor Martin V8VantageRS


    We will see a lighter Astor Martin sports car, which is expected to provide more power, but the car will be lighter, and it will become a strong competitor of Porsche 911GT3.


    Mercedes-Benz New C-Class Travel Edition


    Mercedes-Benz will launch a successor to the C-Class Travel Edition. The new car will be equipped with two supercharged four-cylinder gasoline engines, namely C180 with 156bhp and C200; with 184bhp. Two V6 naturally aspirated gasoline engines are C230 with 204bhp output and C280 with 231bhp output and C350; with 272bhp output respectively. Three diesel engines are C200CDI with output of 136bhp, C220CDI with output of 170bhp and C320 with output of 224bhp.


    Volkswagen Tiguan


    This latest work, which continues Volkswagen Touareg’s SUV product line, has attracted considerable attention in the global car world, both in the concept car and prototype car stage. The TSI and TDI engine power compilation carried by Tiguan will also be unveiled at the same time, so that fans can see in advance the environmental protection power that Tiguan has all passed the fifth European emission standard. Tiguan takes into account the different car considerations of urban and off-road, but the setting of small sports recreational vehicles makes Tiguan more compact than big brother Touareg.


    Mercedes-Benz BMW cooperates to push new cars.


    BMW and Mercedes, the world’s two major competitors, will jointly develop small cars, which means that the replacement models of the next-generation Mini and Mercedes-Benz A-Class cars will become brothers, and both models will be produced on the same production platform and adopt front-wheel drive technology. The first alternative is to build a brand-new production platform for small cars, which adopts the mode of transverse and front engine, all-wheel drive technology and torsion beam rear axle. The second scheme is to keep the current Mini car and A-class car and develop a production platform with rear engine mode and rear wheel drive.


    2008 Lamborghini


    MurcielagoLP640


    The design of this super sports car is inspired by the world’s most advanced jet fighter F22 Raptor. It will be a super star of Lamborghini, and only 20 cars are expected to be produced. Its price is astronomical, and it is expected to be 1.5 million dollars! The deposit alone costs $300,000! At this price, you can buy a bunch of famous cars: a BMW M5+ Audi RS4+ Porsche CaymanS+ Lotus Elise, plus a MiniCooperS.


    New focus


    Martin Smith, the designer of Ford’s new Mondeo and S-MAX, brought sharper design elements to the brand-new third-generation Focus, which borrowed a lot from the line styles of the new Mondeo and S-MAX. The more important changes of this new Focus come from the inside, such as the quality of materials in the car and the control system in the car, and the human-computer interaction system (HMI) used on the new Mondeo may also be assembled on the Focus.


    2008 Mini Hybrid Smart Edition


    This is a super car, which can only take two people. It belongs to a mini-hybrid vehicle with both oil and electricity. Its most wonderful feature lies in the automatic opening and closing function of the engine when driving at a low speed-in the traffic jam state, it will automatically stop the engine when it senses that the owner steps on the brake and the speed of the car is less than 5 miles per hour, and when it senses that the brake pedal is released, the engine will restart within 1 second. This function can save 8% of fuel consumption.


    New BMW 1 Series


    The BMW 1 Series 128ior135i will be launched in the United States next spring. The 128i is equipped with a 6-cylinder engine equipped on the 328i, while the 135i is equipped with a 3.0-liter 6-cylinder engine, with a maximum power of 300 horsepower and a speed of 100 kilometers from standstill in 5.3 seconds. It is reported that the BMW 1 Series will include 3-door and 5-door hatchback models, and the convertible will be available soon. (Xu Fanghua, Sardonar Lee)

Editor: Tian Shijia

AI is coming, and "intelligence" has robbed the "artificial" job?

  Screenshot of AI paintings displayed by Midjourney official website.

  Screenshot of AI paintings displayed by Stable Diffusion official website.

  Screenshot of the result of searching "Thomas Kinkade" in this database. These image data are used to train Stable Diffusion.

  terrified

  Fear is sudden. In the past year, He Ran, a freelance illustrator, watched the progress of AI again and again, and the speed surprised her. Judging from the works drawn by AI, it has basically reached the level of an intermediate professional designer or illustrator. She studied painting for seven years at school, and worked as an illustrator for five years after graduation, which is only intermediate.

  "If there are companies with art needs and employees who can operate AI (painting), 90% of the artists can be laid off." He Ran said, "At first, we all thought that it would replace the bottom labor force first, to liberate physical (labor) things." Zheng Chujia, the founder of a design company in Shenzhen, told reporters that the emergence of AI painting tools prompted his company to optimize 20% of its employees. "As long as we can use it, it can basically replace most of our painters."

  Originally, many people thought that the art field was difficult to be eroded by AI, but it was one of the earliest areas that suffered from AI impact.

  It once painted a cat in 2012. A picture that seems to be full of mosaics can only vaguely see the outline of the cat’s eyes, nose, ears and face. By the beginning of 2021, the DALL-E1 model released by OpenAI company imitated Monet’s style to draw a fox, and the fox’s head could barely be recognized in a grass.

  In 2022, the AI painting models DALL-E2, Midjourney and Stable Diffusion came out one after another. Ordinary people who don’t master painting skills can also input keywords and direct their creation. This is considered "revolutionary". That year, it was called "AIGC (Generative Artificial Intelligence — — Reporter’s note) The first year ".

  Jason Allen, an American game designer, was invited to participate in the use test of Midjourney that summer, and then he became fascinated by it. "I can’t believe what I saw," he said in an interview with The New York Times. "I think it was inspired by the devil, as if some extraordinary force was involved."

  In August, with the help of the oil painting "Space Opera House" created by Midjourney, he won the gold medal of "Digital Art" in the art competition of Colorado Expo. This caused an uproar in the industry, but the work was created after more than 900 iterations. At that time, ChatGPT had not yet come out, and AI had emerged in the painting world.

  It was only during that time that AI painting was still a little immature. Through the paintings drawn by it, many characters have blurred faces and can’t find their eyes, and some have six or seven fingers on their hands; Let it draw girls to eat noodles, it draws girls to grab noodles and stuff them in their mouths, and chopsticks are gone; The "fallen pedestrian" was twisted into an incredible posture by it, and his arm was also dropped.

  Last year, He Ran also tried to use those AI painting tools. Although it was able to draw beautiful works at that time, for people in the industry, "the business demand of what (it) made was very low" and "it didn’t help much at work".

  Some painters even think that it is not intelligent, but somewhat retarded and ridiculous. It is ironic that it is a tailor and a brainless tool, and that its works are soulless, illogical, patchwork and not real art.

  "What you draw is just like a monster." Zheng Chujia said that his first attempt at AI painting had a poor experience. Most of the time, he could only "pick the tall among the short". At that time, company designers only used it to find inspiration, not directly used to generate works.

  In December, 2022, a painter who has been in business for more than 10 years also told the media that AI painting is not perfect and has not yet posed an obvious threat to practitioners. Soon, however, some painters became nervous — — The evolving AI began to smash their jobs.

  Zheng Chujia noticed that in January this year, many AI painting tutorials appeared abroad. He tried to let designers learn them and found them more and more useful. He remembers that a plane model of a game character was made with AI at that time, and it was completed in an hour or two. "If it is us, it may take more than a week or even half a month to finish."

  He began to feel a little scared, and a group of people in the whole industry might face unemployment.

  In January, He Ran, a freelance illustrator, learned that an Internet company had run through AI mapping. "The new works produced by AI only need to be modified a little manually." By February, the commercialization of AI painting had impacted her livelihood.

  She has a project, which is to outsource a certain game. She needs to design 60 startup pages of games in different cities for Party A, and originally planned to make one page a week. A week later, the second picture was only halfway drawn. Party A gave feedback that "the company ran through AI", and she only needed to do fine-tuning on the picture generated by AI, but the cost plummeted, from two to three thousand yuan to three or five hundred yuan.

  He Ran found that there were still mistakes in the drawings generated by AI at that time. Sometimes the bridges and towers it drew had problems such as structure and perspective, and sometimes something was strangely produced somewhere that was not needed. She needed to spend a lot of energy to revise them repeatedly.

  "It should be Midjourney4.0 in February, and now it has been upgraded to 5.0." He Ran told reporters, "There are very few things that should be repaired in 5.0. It has evolved again. "

  This time, the problem that painters often joke about "AI can’t draw hands" has been solved. The animals it draws are fine, and the portraits it draws are almost the same as those taken in photos, which is enough to confuse the real with the fake. A picture of "China Couples" generated by Midjourney5.0 caused a heated discussion. Many netizens thought it was a real photo, not an AI drawing.

  In Guangzhou, a game outsourcing company began to lay off employees in January, and so far it has laid off more than 20 original painters in four batches.

  "The original painters eliminated by our company are basically junior and intermediate, and the senior original painters are basically left behind." Chen Hua, the company’s special effects technical director, told the reporter of Zhongqing Daily and Zhongqing.com, "To be honest, it’s a bit cruel."

  Originally, the most time-consuming step in creating a painting is the process that the original painter conceived and created the first draft. Chen Hua said that after using AI, the work efficiency of the original painter has been greatly improved. Nowadays, judging from the AI painting tools purchased by the company, it only needs to input instructions, and it can generate 40 to 60 schemes for painters to choose from, and the painter’s main job is to screen and modify the works.

  "The work of revision requires senior original painters, and the primary and intermediate original painters will be weaker in revision." Chen Hua said, "They (the laid-off people) will want the reason that (the market) demand is not enough, and his ability is not enough. AI can really replace his job."

  In the latest recruitment of this company, more positions are reserved for special effects artists who have not been impacted by AI, and only a small number of senior original painters are recruited. In the past few months, this company has only recruited two senior original painters. These two original painters used to work in a big factory. As for the reason for being laid off, one of them didn’t want to mention it, and the other said that it was squeezed out after the project used AI.

  "It (AI) is a factor of acceleration, which accelerates our structural optimization." Zheng Chujia told reporters that the company once optimized the staff last year, reducing the number of team designers from more than 100 to more than 50. This year, the company’s design team has optimized 20%, and he plans to continue to optimize 40% in the future.

  He is aware of the anxiety that designers in the company may be optimized. "We can only actively embrace this technology and make ourselves as valuable as possible to the whole company. If this person’s thinking is too conservative, it is easy to be optimized. "

  confused

  In foreign countries, unemployment related to AI has also appeared. In June, the report data of Challenger, Gray & Christmas, an American company that provides re-employment services for retirees, showed that AI caused 3,900 people to lose their jobs in the United States in May, accounting for about 5% of the total number of layoffs in May.

  AI has made some people unemployed, but it has also created some new jobs. On the recruitment website, there are new positions such as AI retoucher, AI draftsman, AI original painter and AI illustrator. However, at present, there is no data to show whether AI has caused more unemployment or created more jobs.

  Many illustrators around He Ran are unwilling to retouch AI. In her view, compared with the original painting, the compensation for AI retouching is only one-fifth of the original in the same time, and there is no sense of accomplishment. Before, she finished painting a work, although the price was not high, but the work was her own. "But like this (AI painting), you can’t get it at all, saying it’s your work."

  During this time, she often felt confused and confused, and once she didn’t know what to do in the future. The demand for outsourcing is decreasing, even the demand for posters by e-commerce companies is decreasing, the overall business volume has decreased by 50%, the unit price of orders has been lowered by the market, and the overall income has nearly halved.

  More than 70% of her income originally came from the game outsourcing business, but now she is forced to transform and operate new business on the Internet, trying to find more personal design needs of smaller people.

  In the past two months, she felt a little stressed, and her monthly income dropped from 20,000 to 30,000 yuan to about 10,000 yuan. "For the time being, it has little impact (on daily life) because there is still some savings, but it will definitely not work in the long run." He Ran said, "Based on reality, houses, water and electricity, eating and drinking Lazar, and raising kittens are all money."

  One of her friends is a 3-D animator, which has not been affected by AI. Recently, there has been a surge in single volume. "He said, why don’t I study 3D? He gave me his list, but I don’t really want to. I know that thing makes money, but I don’t want to do it. "

  "People who have been painting for several years actually do it because they like it." She said, "If you don’t make money like this now, it’s useless to like it again." She is not sure whether she wants to continue to develop in the industry. "It’s especially sad that people like us who have been abandoned by the industry are stuck in the middle and can’t get on."

  Unlike painters, those companies of Party A and outsourcing companies are not confused about AI.

  As the person in charge of a company, Zheng Chujia thinks very realistically. His first thought is how to deal with the impact. "If your company does not actively embrace AI, the overall development may be affected, or it will soon be eliminated by peers." Zheng Chujia said.

  Soon, he established the "AI Exploration Alliance" within the company to explore the application mode of AI, and began to explore how to integrate resources and technical tools, introduced the popular AI painting tools Stable Diffusion and Midjourney, and then conducted AI technical training. He compared AI technology to Jenny machine. "Its appearance is a subversive efficiency improvement tool." Introducing AI can improve his production efficiency by 40%-60%.

  Since the company’s main expenditure is manpower expenditure, despite the recent loss of original design customers and the reduction of orders by 30% to 40%, the overall efficiency of the company has increased by 20% to 30% after the layoffs. Nowadays, the company has been equipped with a special AI retoucher. In the future recruitment, he is more interested in people who can embrace new technologies.

  "Now, the commercial use of AI is very common." Chen Hua said that some Internet companies already have teams that specialize in researching and using AI to create. "It can save a lot of money." Now, after Party A’s company started to use AI, the game outsourcing company where Chen Hua works can’t meet the demand of the original painting, but in the past six months, the team AI painting technology and industrial chain have become more mature.

  Although AI has not threatened Chen Hua’s job, he is still scared of the current era. "Technology is progressing a little too fast." He is worried that AI will continue to evolve in the future and "replace other positions in art". By that time, happy artistic creation will become monotonous technical creation.

  He has a friend from the Academy of Fine Arts who doesn’t like AI painting very much and thinks that "it is destroying the ecology of this industry". When they discussed this topic, the other party felt that it was a tool without thinking. In just 10 minutes, it replaced a person’s painting experience for more than 10 years. "Do you think this is reasonable?"

  "I feel unreasonable, too, but what can I do for me?" Chen Hua said, "I can’t act like it too much, and I can’t act like it too much."

  "This kind of thing is the company’s demand. In fact, it has little to do with its own wishes. The company still focuses on economic benefits." Chen Hua told reporters, "After all, you are a migrant worker. Even if there is a contradiction (in my heart), there is no way. "

  boycott

  After AI hit the painting world, it was popular and resisted almost at the same time.

  Some painters claim on the internet that AI painting is based on the feeding training of a large number of picture data, which may contain copyrighted pictures, but they did not get the corresponding copyright when training AI models. This training method was satirized by painters as "an alchemist without copyright" and was openly opposed by many painters.

  "It’s equivalent to embezzlement. He uses our paintings to produce (commercial) value, but he won’t tell you or let you authorize it, and there is no profit sharing." He Ran said, "We get paid by copyright." This situation has also caused great controversy abroad, which is usually considered to involve moral and legal issues.

  In order to find out which pictures are used to train AI painting models, Andy Baio, an American technical expert, and Simon Willison, his friend as an AI researcher, have captured more than 12 million image data used to train Stable Diffusion.

  After indexing these data, they found that about 47% of the pictures came from 100 domains, including more than 1 million pictures from Pinterest, a photo sharing website. Other image data sources include WordPress, Flickr, 500px, Getty Images and Fine Art America.

  There are also many artists’ works in the database. Of the top 25 artists, only three are still alive, among which the artist with the highest frequency is Thomas Kinkade, an American painter, whose 9,268 images are in the data set, but he died in 2012.

  Someone found five of his paintings in the database and asked Andy Beo if there was any way to get them deleted. Andy Beo said: "As far as I know, there is no way to delete images from training data or make models forget what they have learned."

  Andy Beo himself is also very ambivalent about the use of such emerging technologies. "Its ability makes people feel like they can summon magic, but it has caused many moral problems and it is difficult to track them." He said.

  Before the potential moral and legal problems caused by AI copyright disputes have been solved, some art communities and photo agencies began to ban the emergence of AI-generated works. Getty Images has publicly stated that it is forbidden to sell AI works generated by using Stable Diffusion through its services. There are also some organizations that allow AI to generate works, but it is necessary to indicate that the works are generated by AI.

  One day in December 2022, the homepage of the famous art website Art Station was occupied by pictures with the logo of "NO AI". In March of this year, there was also a wave of "boycotting AI" in China. Some painters publicly stated on social platforms that my works are forbidden to be fed to AI.

  Jason Allen said in an interview with The New York Times that he sympathized with artists who were afraid that AI would make them lose their jobs, but their anger should not be directed at individuals who used AI painting tools to create art, but at companies that chose to replace human artists with AI.

  Not long ago, a friend of Zheng Chujia also put on the head of "NO AI", but in his view, the boycott of AI is mainly due to copyright, not the boycott of this technology. "This (technology) is definitely unstoppable."

  He is also worried about the copyright of AI painting, but the copyright he refers to is that when his company explores a new painting style, once it is taken by others to feed AI, "our style will instantly become popular".

  Abroad, Paizo, a veteran game publisher, said in March that they would update the contract to make it mandatory that any submitted works must be created by human beings, and artistic works and words generated by artificial intelligence are not popular in their games.

  The publisher also claimed that "as long as the moral and legal environment surrounding these procedures remains vague, we are unwilling to associate our brand with this technology in any way."

  Chen Hua feels that this is a company with backbone, and it is good for the industry environment to want to contribute to this industry. "But if you want my boss to do this, it will definitely not work." Chen Hua said. He Ran sometimes feels ambivalent. She is very resistant to AI’s "stealing" those image data for training models, but she has to face the reality that her income drops sharply under the impact of AI.

  "History shows that new technologies can bring huge benefits to our economy, but they are not painless for some people and communities. The overall impact will largely depend on social systems and policies. " Hong Pingfan, director of the United Nations Department of Economic and Social Affairs, said when talking about AI.

  Zheng Chujia feels that in the future, the government may need to vigorously support AI-related training and incorporate relevant courses into the student training plan of colleges and universities. He is also worried that after the impact of AI, junior designers will find it difficult to receive orders and projects, and their ability will not be exercised, resulting in the loss of new people in the industry, and there may be a "talent gap" in the next 5-10 years.

  In his view, AI does replace a lot of manpower, but we can’t ignore the cultivation of people’s basic ability and creativity. "Otherwise, when it is made, he can’t judge (good or bad), which is also a terrible problem." Chen Hua also felt that in the past six months, company designers have become more and more dependent on AI painting tools. "His personal creativity has indeed declined."

  Recently, He Ran has stopped resisting AI as she did not long ago. She is planning to learn how to use AI to assist her painting.

  "Last month was very resistant because it broke my financial path." He Ran said, "But I realized this month that you can’t resist it. You have to use it as soon as possible."

  (At the request of the interviewee, He Ran and Chen Hua are pseudonyms)

  Zhongqingbao Zhongqingwang reporter Li Qiang Source: China Youth Daily

[CCTV Review] Where does the real-name report of car violations come from? Is it reasonable and legal?

  CCTV News:Outside a hospital, vehicles are parked on both sides of the road, and there is only one lane in the middle of the road that is not wide. Near a school, vehicles waiting for children occupy two lanes in the same direction, and other vehicles can only bypass them to drive normally … …

△ Wuhan City’s vehicle illegal parking in August. The picture is from Ping An Wuhan

  I believe many people have experienced similar scenes. In order to manage illegal parking, many cities have carried out special rectification of illegal parking of motor vehicles. The Wuhan Traffic Management Bureau recently released,From now until December 31st, there will be a reward for reporting illegal parking on roads in the central city of the city, with a maximum reward of 5,000 yuan.

  Award criteria:

  According to the circular, the traffic control department will conduct monthly statistical ranking on the number of effective illegal parking reports to the public, and give classified rewards to the top 150.

  Number of top 10 and effective reportsMore than 600Per person5,000 yuanReward

  Number of effective reports ranked 11th to 50th.More than 400Per person2000 yuanReward

  Number of effective reports ranked from 51 to 150Over 200 casesPer person1000 yuanGive a reward.

  Informants need real-name authentication.

  Informants need real-name authentication, and the photos provided (three photos that meet the requirements)., should be able to clearly display the illegal vehicle type, license plate number, appearance characteristics, illegal behavior, illegal location, illegal time and other effective information.For the same illegal act reported by many people, the first whistleblower will be rewarded according to the time sequence of reporting registration.

  Not only Wuhan, but also some cities have launched a reward report on traffic violations before. 

  Shenzhen:

  Shenzhen traffic police issued a report bonus of 1.36 million yuan in two years.

  In December 2013, the Shenzhen Traffic Police officially launched a prize-winning report on road traffic violations in the city. As of December 2015,A total of 35,630 reports of various traffic violations were received, and bonuses of 1.36 million yuan were issued. 

  General violations are included in the scope of reward reporting.

  Shenzhen traffic police recently said that they decided to include general illegal acts in the scope of reward reporting.100 yuan will be rewarded for reporting traffic accidents or traffic jams caused by illegal parking.

  Hangzhou

  The highest reward 100 yuan does not include violations.

  In March 2016, Hangzhou Traffic Police launched a reward mechanism for reporting key traffic violations and clues. Mainly aimed at 18 kinds of dynamic and hidden traffic violations in three categories, The highest reward is 100 yuan.. It should be noted that the scope of the trial reward report is the road within the main urban area of Hangzhou. At the same time,18 kinds of illegal acts do not include violations.

△ Hangzhou tries to report traffic violations with prizes. Citizens can be electronic policemen themselves.

  How effective is the "reward report"?

  Wuhan: Only 40 of the 1,800 photos and video traffic violation reports passed the preliminary examination.

  Since August 15th, Wuhan has reported four types of traffic violations with prizes. By the beginning of September,The citizens submitted 1839 pictures and videos reflecting four types of traffic violations. After preliminary examination, only 40 reports were "qualified".Most of them lack the elements needed for punishment.

  Will the reward for reporting traffic violations make the chaos of illegal parking better? Is it a perfect solution to report illegal parking with real name? Where does the reward for reporting come from? Is it reasonable and legal? Is there any legal risk?

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  For a long time, illegal parking is a difficult problem in the management of many cities in China. According to official data, the number of private cars in China reached 86.5 million in 2012.There are 20 cars per 100 families.It has become an "automobile society" in the sense of international standards. However, the rapid growth of private cars has also brought serious congestion, disorderly parking and other quite headache problems. If we want to solve the problem, we really need to "enlarge the trick".

  There can be prizes for reporting, so you should use them with caution.

  In daily management, the traffic police departments in many cities are faced with the problem of insufficient manpower.Wuhan adopts the method of mobilizing the masses, so that every citizen can become a supervisor of civilized parking and a whistleblower of illegal parking, which can not only assist the police in law enforcement, but also give play to the spirit of urban ownership of the general public. In fact, some violations also hinder the normal life of many citizens, and it is reasonable to report them.

  From this perspective, reporting traffic violations is conducive to people’s participation in law enforcement. There can be, butOnce the report is involved with the "prize", it will increase the utilitarian color and easily lead to new problems.. Reward reporting is a double-edged sword and should be used with caution.

  First of all, according to the rules of Wuhan, the traffic control department will give classified rewards to the top 150 people who report illegal parking with real names, whichWhether the implementation will lead to a large number of people complaining and reporting in the first few days of each month, and the rest of the time will make the public lack the motivation to report.

  In addition, members of the public are encouraged to report crimes in order to assist law enforcement. However, in the process of reporting, each whistleblower also needs to provide corresponding photos and evidence.For such reporting materials, it is also necessary to arrange manpower for verification and verification, so that the punishment is justified.This also brings new manpower demand and work pressure. Whether the cost of law enforcement has dropped is unknown.

  More importantly, rewarding citizens for reporting will inevitably breed "reporting professionals".If the reward report is abused, the whistleblower will bet all his money on the prize, and the result may lead to the prevalence of "fishing".There have been cases where a professional photographer deliberately violated the rules, and on the difference between reporting bonuses and simple violations, he started an illegal farce of "one willing to fight and one willing to suffer" to deceive the traffic control department.This kind of behavior undermines the due process of law enforcement and distorts the original intention of law enforcement. In addition, the problems brought by professional counterfeiting are also a lesson from the past.

  Encourage the reporting of traffic violations and prevent legal risks.

  The law cannot be done without authorization. In a modern society ruled by law, any force participating in social governance must take legitimacy as the basic premise.According to Article 47 of the Procedures for Handling Administrative Cases by Public Security Organs: "Public security organs shall promptly accept cases of reporting, accusing, reporting, being turned over by the masses or surrendering illegal suspects, and cases transferred by other administrative departments and judicial organs … …” .Informants subjectively report illegal acts and objectively provide the illegal information to law enforcement agencies. If it is not used for other purposes and is not disseminated in public media,Even if the reported person is punished by law enforcement agencies for the relevant reporting clues, it does not constitute infringement in the sense of civil law.

  But in reality, the introduction of every policy will have certain risks. In the process of reporting traffic violations, people face some legal risks.For example, will it cause information leakage (there are countless problems of personal information leakage now), will there be informants using mobile phones to shoot evidence while driving, or will they be in danger when shooting evidence, and so on.This requires law enforcement agencies to design in advance when formulating policies.

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  Bonus distribution should be open, objective and fair.

  Once the issue of bonus payment is involved, utilitarian chips are added. Where does the money to reward the people come from? How to distribute it?For example, who was rewarded for reporting what kind of violations? All these should be done.Information is open, objective and fair, and black-box operation is prevented.Moreover, in this process, how to protect the information of the whistleblower and how to effectively protect the whistleblower’s information while making it public need to be carefully arranged.Practically there are laws to follow and rules to follow.

  In addition, what is the effect of the reward-reporting measures? The masses took a lot of photos to report traffic violations, but what was the adoption rate? Can it effectively alleviate road traffic problems? These problems are worth thinking about.If, after the report, the violation of the regulations does not improve, but the resulting fines increase, this may cause the public to question the real purpose of this move.After all, there is basically no public account of where a large number of traffic violation fines go every year.

  Traffic management is a big project, which also includes the management of static traffic. It is of course necessary to punish illegal parking effectively, but at the same time, it should be effectively diverted. How to make a better plan, how to increase the effective supply of parking spaces, and whether the use efficiency of parking spaces can be gradually improved are all related to the effect of our control of parking and misplacing.Reward reporting is not a normal law enforcement, and a society ruled by law needs normal law enforcement. It is expected that a series of combination boxing will be introduced, supplemented by rigid punishment and law enforcement, and the phenomenon of parking will finally be effectively controlled.

  Wen Yi, a special contributor to CCTV commentary, Lin Zhi.

  Yue Shenshan, an expert on legal issues

Internet use for minors: from entertainment to entertaining.

  On February 27th, 2023, the Central Committee of the Communist Party of China and the State Council issued the Overall Layout Plan of Digital China Construction (hereinafter referred to as "the Plan"). The Plan points out that speeding up the construction of digital China is of great significance and far-reaching influence on building a socialist modern country and promoting the great rejuvenation of the Chinese nation in an all-round way. The Plan also points out that it is necessary to strengthen the supply of high-quality online cultural products, guide various platforms and netizens to create and produce positive, healthy and upward-oriented online cultural products, and further promote the digital development of culture and implement the national cultural digital strategy. Teenagers are the vanguard force to realize the great rejuvenation of the Chinese nation, the new force to achieve the goal of the second century and build a socialist modern power, and they can’t be absent from the overall layout of the construction of digital China. It is one of the core essentials of the construction of digital China to let minors enjoy the universal and convenient digital culture and get high-quality development in the digital society.

  According to the "Research Report on Internet Use of Minors in China in 2021" (hereinafter referred to as "Report") issued by the Central Rights and Interests Department of the Communist Youth League and China Internet Information Center, the top five online use behaviors of minors are online learning (88.9%), listening to music (63.0%), playing games (62.3%) and chatting (53.4%). It can be seen that minors mainly use the Internet for learning and entertainment, especially through the Internet. According to the report, nearly 40% of minors learn extracurricular knowledge through the internet, and more than 70% think that the internet is helpful for learning. This shows that the internet use of minors is gradually changing from "toys" to "tools" and from entertainment to knowledge.

  Karl Mannheim, a German sociologist, believes that knowledge is characterized by openness and mobility in the process of modern society. The knowledge of short video platform broke the knowledge barrier, changed the linear and self-contained characteristics in the past, and showed the characteristics of networking and knowledge sharing. Through the reorganization and transformation of knowledge, it creates a learning space and platform with diverse contents and rich forms for people, which makes the boundary of knowledge learning in the digital age more extended and integrated, and serves the minors and provides them with an important channel to broaden their horizons and increase their knowledge. The short video is visual, scene-oriented and practical, which is more in line with the cognitive law of minors. Therefore, the Report also shows that nearly half of minors study through short video platforms. Among them, 34.0% are primary school students, 61.8% are junior high school students, 65.1% are senior high school students and 64.7% are secondary vocational school students. It can be seen that the proportion of minors over 12 years old who are exposed to short videos is higher. Minors watch short videos of learning knowledge such as exam counseling and classroom knowledge, accounting for nearly 40%, and watch short videos of interest knowledge such as piano, chess, calligraphy and painting, historical geography, sports and dance, and watch short videos of leisure knowledge such as tourism and food, accounting for nearly half. Moreover, short video platforms such as Tik Tok have also become the main channels for minors to expand their cognition.

  Facing the brand-new learning style of minors in the digital age, how to use short videos scientifically and reasonably has become a new topic for family rearing and school education in the digital age. Some parents worry that their children are addicted to short videos, but psychological research believes that addictive behavior needs six elements: goal, feedback, progress, challenge, suspense and socialization. That is to say, users are more likely to be addicted if there are six elements in the process of using a product: having a goal, getting feedback in time, getting rewards frequently, constantly encountering new challenges, uncertain results and having social attributes. Moreover, whether it is addictive or not is closely related to the user’s living conditions, psychological conditions, interpersonal relationships and family upbringing. Although short videos have increased people’s sensory experience more comprehensively than words or pictures, they also have social and entertainment attributes, but they do not have these six elements at the same time. The shortcomings of the short video platform, which mainly transmits information, in constructing a new field of knowledge learning are mainly the homogenization of content and the diversification of value. Parents, teachers and other adults should help minors to make good use of the knowledge resources of short video platforms, so that children can enjoy high-quality digital culture through entertaining. Short video is rich in content, diverse in forms, strong in story, short and pithy, and it is more convenient to "brush the screen" in free leisure time, so it has also become people’s leisure products. In order to better transform its entertainment into education and fully integrate entertainment and education, adults need to have high digital literacy.Give more practical help and guidance to minors.

  Parents and teachers should empower minors and create a digital environment suitable for their development. At the World Digital Education Conference held in February 2023, the Ministry of Education issued "Teachers’ Digital Literacy", requiring teachers to make good use of digital education resources to guide students’ learning. Similarly, parents also urgently need to improve their digital literacy, enhance their digital thinking, digital cognition and digital skills, and make good use of the digital cultural resources of the Internet platform with their children to develop a green and intelligent lifestyle. Parents and teachers should pay special attention to the following relationships in order to make children benefit from opening books to opening screens, and from simple entertainment to entertaining:

  Balance online life and offline life. The development of the Internet has increased the inclusiveness of knowledge and brought new learning experiences and knowledge acquisition channels to children. Parents and teachers should pay special attention to guiding children to balance online life and offline life. We should not only pay attention to enriching children’s online life, so that children can live a quality digital life, but also pay attention to children’s offline leisure, social, family life and campus life, so that children can have a healthy and positive offline life, which is more conducive to children’s online life and offline practice.

  Balance entertainment and education. Knowledge in the visual and interesting packaging of short videos makes children feel more interesting and easier to learn. However, in the eyes of many parents and teachers, they always feel "unlike" learning, because in the eyes of adults, they should "learn from the sea and work hard." As the children of the Internet aborigines, it seems that fun is the last word. Parents and teachers should pay attention to balance the relationship between the two, not only to meet the needs of the network generation for learning change, so that children can gain a sense of participation and belonging in their studies, but also to increase education in entertainment, so that children will not get lost in the network in joy, thus dispelling the "heavy feeling" of learning.

  Balance short and systematic. Shortness is both an advantage and a disadvantage of short video. Short knowledge is more convenient for students to watch and more suitable for children’s short attention time. However, learning knowledge also needs to be systematized, so as to avoid "the blind touch the elephant". Parents and teachers should make good use of their advantages, and at the same time, they should consciously guide their children to build the knowledge system they need, and conduct multi-dimensional and multi-level discussions around a certain topic and a certain kind of problems, so that children can overcome the problems brought by short video learning.

  Balance child practice and child protection. The barrage, comments and live broadcast of short videos are more interactive, which is also a "double-edged sword". The advantage is that children have more opportunities to participate, think and interact when learning online, but the problem is that it may also bring risks to minors. Therefore, we should not only encourage minors to participate in more practice, but also do a good job in protecting the rights and interests of minors. In particular, parents and teachers need to enhance their awareness of child protection, improve their digital literacy and that of minors, so that every child can enjoy the fun of knowledge learning.

  Text/Sun Hongyan

  (Director, Institute of Children and Adolescents, China Youth Research Center)