Before signing the contract, Mo Mo’s sister A Leng’s ultra-luxury anchor lineup gathered in Betta.

On June 24th, a Weibo by A Leng, the former anchor of Mo Mo, caused quite a stir in the live broadcast field. After a two-month hiatus, A Leng announced his return to his fans and will join DouYu.

heavely sound+Versatile and sweet girl with huge fans

As one of the most popular anchors of Momo, A Leng earned an annual income of 16 million yuan in 2016, and even created a miracle in the live broadcast industry that was rewarded with 30 million yuan in eight months. She is comparable to a first-line star and is a well-deserved sister of Momo. After graduating from a famous university, she also went to teach at the Confucius Institute in the United States in 2014. Not only did she get excellent grades, but A Leng also had an unusual talent in playing musical instruments. Both erhu and guitar won prizes in the competition.

A Leng looks sweet and has a voice that surprises people. In the colorful metropolis, she did not choose to go with the flow, refused to rely on her face value, and attracted a large number of diehard fans with her hard work and sincere singing. In the live broadcast world, A Leng is known as "online celebrity Clean Stream" and "talented female anchor". Compared with other female anchors in online celebrity, A Leng’s route is obviously different from theirs, with outstanding temperament, elegant clothes, cordial communication with fans, and singing one song after another. Just like this, A Leng’s live broadcast received a flood of praise, and more and more people began to pay attention to it.

High-quality platform holds hands with popular anchor DouYu and adds the top singer.

It is understood that A Leng’s first test of water in Betta attracted people to watch. On the day of registration, there were even more local tyrants who brushed gifts with black screens, which once made A Leng advance to the fourth place in the Betta anchor’s earnings weekly list before broadcasting. Interestingly, the area where A Leng lives in Betta is actually the League of Legends game area. A Leng’s strong joining will pose no small threat to Ti mo Feng, a betta sister in the League of Legends area, and Chen Yifa, a sweet singer.

It is understood that Ti mo Feng and Chen Yifa have 3.6 million and 2.3 million fans in Weibo, respectively, but there is still a certain distance between Alang’s 120,000 Weibo fans and the two major anchors. From this set of data, we can easily see that betta fish plays an important role in it, and the platform with wider coverage and stronger influence will greatly enhance the popularity of the anchor. I believe that the growth rate of the number of fans in Weibo will also become one of the concerns after Alang enters Betta.

The anchor camp shuffled and reorganizedBetting platform becomes the biggest winner

With the rapid development of the live broadcast industry, the participation of the whole people has become an indisputable fact. Under the hot situation of live broadcast, serious homogenization is rampant. If we want to fight our way out in the homogeneous industry, we must develop the platform competitiveness in an all-round way from multiple dimensions. For the live broadcast platform, it has become the core competitiveness to build a live broadcast platform by leading users and content anchors. The strong joining of Alun this time, its own strong flow will definitely bring a new round of "bombing" to Betta.

Ah Leng’s joining may not come as a surprise to the water lovers of fighting fish. Before Ah Leng, there was a girl named "Natto", a secondary oxygen girl, who was called bilibili’s first sister, who settled in fighting fish. With the birth of online celebrity’s economy, the competition of platforms for anchors is becoming increasingly fierce, but more and more anchors pay more attention to the platform quality and development prospects. Known by the industry as "the Whampoa Military Academy in the anchor field", after a group of anchors, such as Fu, Ti mo Feng and Yifa Chen, have grown into first-line online celebrity, the addition of A Leng has also started a new round of reshuffle and reorganization of the anchor camp in the industry, and Betta has gradually become the biggest winner in the live broadcast field with its strong anchor lineup and high-quality content. Today, with the rapid development of live broadcast platforms, more and more anchors will choose platforms with better user base and broader development prospects. It is not surprising that fighting fish will have more fresh blood injected.

It is reported that A Leng will start broadcasting in Betta at 21:00 on the evening of 27th, and we will wait and see what surprises she will bring us.