Hold on to Helan Mountain without stopping work on New Year’s Day.

The branch line of Baoyin high-speed railway Yinba (Yinchuan to Bayanhaote) is an important part of the Jinglan passage of China’s "eight vertical and eight horizontal" railway network, and its Helanshan tunnel is the first single-track tunnel for passenger dedicated lines with a design speed of 200 kilometers per hour. Because it passes through Helan Mountain and the Ming Great Wall, it is necessary to protect the ecological environment and ensure the safety of cultural relics during the construction of Helan Mountain Tunnel. On New Year’s Day holiday, more than 400 railway builders of China Railway 15th Bureau fought for the front line of Helanshan Tunnel construction, racing against time to seize the construction period.

News materials: The Fifth Middle East War (1982)

  -Israel invaded Lebanon


  On June 6, 1982, on the pretext that its ambassador to Britain was assassinated by Palestinian guerrillas, Israel dispatched more than 100,000 army, navy and air force to launch a large-scale attack on the Palestine Liberation Organization guerrillas and Syrian troops in Lebanon. It took only a few days to occupy half of Lebanon. This is the biggest war between Israel and Arab countries since the death of four Middle East wars, and it is called the "Fifth Middle East War".


  War background


  Generally speaking, the cause of the Lebanon-Israel war is still the continuation of the Palestinian dispute. The main purpose of Israel’s invasion of Lebanon is to destroy the Palestine Liberation Organization, seek to establish a pro-Israel regime in Lebanon and crowd out Syrian troops in Lebanon.


  In order to establish their own country, the Palestinians established the Palestine Liberation Organization in May 1964 and launched a war with Israel. The PLO guerrillas are based in neighboring Arab countries, mainly in Syria and Lebanon. In 1970, the headquarters of the PLO and the main guerrilla force led by it entered Lebanon from Jordan, and later directly intervened in Lebanon’s domestic struggle, propped up and armed Islamic forces, and cracked down on pro-Israel Christian forces, gradually taking control of southern Lebanon and Beirut, the capital, and becoming a "country within a country". And build military facilities, attack and shell northern Israel from time to time, especially in the fourth Middle East War, the PLO guerrillas assisted Egyptian and Syrian troops to launch guerrilla warfare and attacked Israeli military bases, warehouses and radar stations. Become a menace to Israel.


  In 1982, Israel felt that the time had come: first, the war between Britain and Oman broke out and became the focus of international attention; Secondly, the Iran-Iraq war continues, and the two countries have no time to take care of it. There are contradictions between Arab countries that support Iran and Iraq, and the Arab world has been torn apart; Third, the domestic situation in Syria, which may support and cooperate with the PLO in the war, is unstable, and there are also contradictions between Palestine and Syria; Fourth, we can use the pro-Israeli forces in Lebanon-Christian armed forces; Fifth, after the return of Sinai Peninsula, Egypt and Israel have reached a settlement, and Egypt will not get involved in the war.


  Military forces of all parties before the war


  I. Armed forces in Lebanon


  1. PLO Armed Forces


  The PLO armed forces are mainly PLO guerrillas, with a total of about 25,000 people (including 6,000 field troops), which are organized into 50 battalions, 300 tanks, 300 armored vehicles and 1,100 guns.


  Distribution of main forces: there are about 6,000 troops in the western part of Beirut, 8,000 troops in various positions in the south, 5,000 troops in the Bekaa Valley, and the rest are deployed in northern Lebanon. The PLO guerrillas have more than 400 warehouses in southern Lebanon, storing a large number of weapons, ammunition and other military supplies.


  2. Syrian Army in Lebanon


  2 armored brigades, 2 mechanized infantry brigades, 1 assault battalion and air defense units, totaling 30,000 people. After the war broke out, four more brigades were invested, bringing the total strength to 46,000, with 900 tanks, 600 armored vehicles and 350 planes.


  The main forces are subordinate to Bekaa Valley, Jazzin Region and Shufu Mountain. Some troops are stationed in Beirut West Zone, Tripoli and major towns along the strategic road from Beirut to Damascus.


  3. United Nations peacekeeping forces


  It consists of 7,000 troops from France, the Netherlands, Norway, Fiji and Nepal, and is stationed on the common border between Lebanon and Israel.


  4. Lebanese government forces and various armed forces


  There are more than 23,700 Lebanese government troops, including one mechanized infantry brigade, one armed reconnaissance battalion, nine infantry battalions, one artillery battalion, more than 200 armored vehicles and 230 guns. In addition, it is also equipped with "Milan" and "Tao" anti-tank missiles. It is mainly stationed in the eastern part of Beirut and parts of northwest Lebanon.


  In addition to government forces, there are more than 40 armed forces in Lebanon, mainly including:


  (1) The Muslims armed Shiites, Druze and Sunnis, with a total of about 20,000 full-time armed personnel, are in opposition to the Christian Pike Party.


  (2) haddad militia is a pro-Israel force, with about 36,000 people, deployed in the 8-10 km zone of Lebanon on the border with Israel.


  (3) The Christian Phalangist militia, led by Bacher Gemayel, has more than 40,000 people, and is stationed in the east of Beirut, north of Beirut-Damascus highway and northwest Lebanon.


  Second, the Israeli army


  There are 15 brigades, more than 100,000 people, 1,500 tanks, 1,500 armored vehicles, 400 planes and more than 20 ships.


  War course


  In the first stage (June 4-13), Israel launched a full-scale attack, and the PLO and the Syrian army suffered heavy blows, and the Israeli army surrounded the western part of Beirut.


  On June 4, Israel dispatched planes to attack Beirut and the PLO guerrilla base in southern Lebanon.


  At 11 o’clock on June 6, the Israeli army dispatched four brigades with about 20,000 people. After five hours of artillery and aviation fire preparation, with the support of helicopter gunships, naval, air and artillery fire, it launched a sudden attack on the PLO guerrillas in the west, middle and east on the front of 53 kilometers wide.


  1, the ground forces attack


  The West Road is the main direction of the Israeli army, and has invested more than five brigades. The first echelon, with two armored brigades, each with 200 tanks and armored vehicles, set out from Nahariya and Rushhanikla, surrounded Sur in Nakura and Bint Jubail through the areas controlled by haddad militia and United Nations forces, and launched siege fighting with the cooperation of airborne troops and landing troops and Lebanese haddad militia. At that night, it carried out street fighting and was attacked by the PLO guerrillas. Two brigades of the second echelon (an armored brigade and a mechanized brigade) entered the battle at 1800 hours, and one of them moved eastward to cooperate with the middle road; A brigade marched northward to encircle the PLO guerrillas south of the Litani River. On the 8th, the third echelon of the Israeli army entered the battle, continued to attack the north and surrounded Damour. However, to the south of the city, Saadia, only 19 kilometers away from Beirut, was stubbornly resisted by the PLO guerrillas, and its northward advance was blocked. On the 9th, West Road Israeli troops occupied Sidon and Damour, and landed in Halda with a battalion of troops. When the PLO troops retreated from Damour, they blew up the bridge. On the 10th, the Israeli army, consisting of 6 brigades, 35,000 men and more than 300 tanks, with the cooperation of Christian right-wing militia from the north, besieged Beirut and bombed Beirut’s western and southern suburbs international airports in turn. Israeli ships blocked Beirut from the sea. The PLO made great efforts to strengthen the defense in Beirut West Area and repelled the Israeli attack at the international airport and Halda area. The PLO armed forces killed Major General Yekutiel Adam, the commander-in-chief and deputy chief of staff of the Israeli army near Damour. On the 11th,The main force of the Israeli army arrived near Beirut International Airport, and the other part fought against the Syrian army. In order to negotiate with the PLO, Syria declared a ceasefire with Israel according to Israeli conditions when the PLO was in extreme difficulties, and the ceasefire took effect at 12 o’clock local time. Since then, Syria and Israel have stopped fighting. On the 12th, the Israeli army continued to attack the PLO position in the southern suburbs of Beirut, which met with stubborn resistance from the PLO armed forces. At 19: 00 GMT, the ceasefire between Israel and Palestine came into effect. Seven hours later, the two sides opened fire again. On the 13th, the Israeli army entered the eastern part of Beirut, and immediately, with the cooperation of the Phalangist militia, the Israeli army surrounded about 8,000 PLO guerrillas in the western and southern parts of Beirut.


  With the middle road as the direction of assist, a brigade, the first echelon of the Israeli army, set out from Shemola area on the morning of 6th, crossed Haldali, surrounded Fort Shojaei, and the main force Nabatiyah attacked. On the afternoon of the same day, the Israeli army began to storm Fort Shojaei and conquered it at dawn on 7th. An armored brigade of the second echelon entered the battle, besieged Nabatiyah with the cooperation of paratroopers, and broke into the city at 9: 00 on the 7 th. A small number of troops started street fighting with the PLO guerrillas, and the main force continued to advance northward, and the day before yesterday, it went out to Jiejin area. With the cooperation of the Israeli army on the East Road, after the capture of Jiejin City, they divided into two roads, all the way west, and participated in the siege of Zahrani and Saida; Journey to the south, attacking Syrian armored forces in Shufu area, launched a tank battle with Syrian army there. The Syrian army lost 150 tanks. On the 9th, Israeli troops parachuted near Aindala. With the cooperation of airborne troops, the ground troops captured Aindala, and then took control of the Beirut-Damascus highway.


  East Road is the containment direction, and an armored brigade of the first echelon of the Israeli army launched an attack on Sheba. Later, it developed an attack on the Bekaa Valley, containing and monitoring this direction, and cutting off the ties between the PLO guerrillas and the Syrian army. On the 7th, after the first echelon captured Sheba, the second echelon entered into battle and launched an attack on Hasyaba. After succeeding, it launched an attack on Syrian defensive positions in Lasia and Kaukaba. On the 8th, after capturing the towns of Lasia and Kaukaba, they marched northward along the west side of Bekaa Valley, pointing to the last section of Beirut-Damascus Highway, in an attempt to cut off the Syrian army’s retreat and block reinforcements. On the 10th, the Israeli army fought fiercely with the Syrian army in the east of Lake Karun, killing an armored brigade of the Syrian army. From September 9 to 11, Syria lost about 150 tanks in the battle.


  2. Air combat in Bekaa Valley


  In order to seize the air superiority, Israel decided to attack Syria’s missile base in Bekaa Valley to eliminate its air defense capability. This is also one of the main purposes of the Israeli invasion of Lebanon.


  Bekaa Valley is located in the eastern part of Lebanon near the Syrian border. It is a long and narrow strip from south to north. The mountains on both sides of the valley are continuous and the terrain is dangerous. The main ground troops stationed in Lebanon are deployed here. In order to protect this unit from Israeli air strikes, Syria has deployed air defense units with Sam-6 missiles as the main equipment in the Bekaa Valley since May 1981.


  At about 2 pm on June 9, the Israeli army dispatched 96 F-15 and F-16 fighter planes for high-altitude cover, and under the command of E-2C early warning aircraft, F-4 and A-4 attack planes bombed the missile base in the Bekaa Valley violently.


  When the Syrian army learned of the Israeli air raid, it dispatched more than 60 MiG-21 and MiG-23 fighter jets from all over the country, gathered in Bekaa, and launched an air battle with the Israeli army. Due to the electronic interference of the Israeli army, the Syrian army aircraft lost contact with the ground after taking off, and the anti-aircraft missiles also lost control after launching. The quality and equipment of Israeli pilots were better than those of the Syrian Air Force, and they took the initiative in the air. However, the Syrian Air Force was inflexible in tactics and relied too much on the command of the ground command post, resulting in passive beatings in the air. On the first day of air combat, the Israeli army destroyed 19 positions of Syrian air defense missile company and shot down 29 Syrian aircraft. On the 10th, the Israeli army dispatched 92 planes of various types to attack the Syrian army’s Lebanese command post and the nearby air defense missile base. The Syrian army took off 52 planes to fight, and as a result, 25 planes were shot down and 7 air defense missile companies were destroyed. Syria has been operating in the Bekaa Valley for more than 10 years, and the air defense system costing $2 billion was destroyed, while Israel lost only 10 aircraft, including 6 drones and helicopters.


  It took only eight days (June 6-13) for the Israeli army to advance more than 90 kilometers, occupy about 3,000 square kilometers of Lebanese territory, destroy all the bases of the PLO guerrillas in southern Lebanon, wipe out a large number of PLO effective forces, seize all the PLO warehouses in southern Lebanon, and surround the PLO headquarters with 2,000 people and 5,000 armed men in the west and south of Beirut. At the same time, it dealt a heavy blow to the Syrian army.


  In the second stage (June 14th-September 15th), the PLO withdrew from the west area of Beirut, and the Israeli army won.


  On June 14th, after fierce fighting, the Israeli army took control of the runway of the international airport. On June 16th, with the cooperation of the Phalangist militia, the Israeli army captured the Science College Building, an important stronghold for controlling the airport. On the 17th, the Israeli army shelled the international airport and nearby areas, took control of Hadile International Airport, and further reduced the siege of the PLO headquarters. On the 18th, the Israeli army announced a ceasefire to the besieged PLO, but demanded that it lay down its arms and withdraw from Beirut, which was rejected by the PLO. On the 22nd, the Israeli army attacked the Syrian army again, and occupied Hamdoon, forcing the Syrian army to retreat, thus tightly controlling the west area of Beirut.


  From June 26th, the Israeli army continued to strengthen its troops surrounding the West Beirut and its defense against the Syrian army. By July 18th, the troops surrounding the West Beirut had increased to about 35,000 men in seven brigades, with about 700 tanks and 710 large-caliber artillery pieces. Trying to cooperate with political negotiations with military pressure, forcing the PLO to withdraw from Beirut West Area.


  On June 27th, the seventh emergency special session of the General Assembly adopted a resolution demanding that Israel cease fire immediately and withdraw its troops from Lebanon unconditionally. At this time, in order to preserve its strength, the PLO agreed to leave Beirut West. On the 28th, the PLO put forward three conditions for Israel to withdraw from Lebanon: (1) Israeli troops should withdraw 5 kilometers from the south of Beirut; (2) Keeping a symbolic Palestinian military unit in the Lebanese army; (3) Keep the political structure of the PLO in Beirut. Israel rejected these three conditions, demanding that relevant PLO groups must surrender their arms to the Lebanese Army and all PLO members should withdraw from Beirut and Lebanon. On July 6, the PLO refused to be escorted by the US military, demanding that a multinational peace force be deployed in Beirut to escort the PLO armed forces to evacuate safely. On August 1st, the Israeli army captured the international airport, entered the museum area in the west area of Beirut on the 4th, surrounded the PLO headquarters building on the 5th, and bombed the PLO headquarters building on the 6th. During this period, the Israeli army also bombed the Bekaa Valley.


  On August 12th, PLO announced its willingness to withdraw from Beirut West Zone. From August 21st to September 1st, more than 12,000 PLO headquarters and guerrillas were evacuated from Beirut West Zone to eight Arab countries including Jordan, Iraq, Tunisia, Sudan, Syria, Algeria, South Yemen and North Yemen. 25,000 Syrian soldiers stationed in Beirut West also withdrew to Bekaa Valley on August 30th and September 1st. From 21 to 25, French, American and Italian soldiers of the multinational force arrived in Beirut in batches to perform the task of guarding the withdrawal of the PLO and Syrian troops from the western part of Beirut. On September 10-13, the multinational forces also left Lebanon one after another.


  On September 15th, the Israeli army moved into the west area of Beirut on the grounds that Lebanese President Bacher Gemayel was killed. Under the pressure of international public opinion, on September 29, the Israeli army withdrew, and multinational peace forces returned to Beirut West District to maintain order. But a large number of Israeli troops still occupy it. After five months of negotiations, Lebanon and Israel signed a withdrawal agreement. However, both Syria and the PLO opposed this agreement and the agreement was abolished. Since then, the Israeli army has unilaterally withdrawn from Lebanon in batches.


  In this war, more than 3,000 people were killed or injured in the saline-alkali land of the PLO, more than 100 tanks were destroyed, 500 guns were fired, and more than 400 secret warehouses were occupied. The Syrian army suffered more than 1,000 casualties, lost more than 400 tanks and 58 aircraft.


  (Excerpted from The Story of Major World Military Events after World War II, edited by Xie Zhaohui and Luo Qingwang)

Editor: Wang Yuxi

Originally and the future, fashion and movies are inextricably linked.

Fashion and movies are inextricably linked. The creators tried their best to create clothes that complement each other for the characters in the film, and the screen also showed the talents of the designers.

Audrey Hepburn

In the 1920s, the independent clothing department first appeared in the film industry, which promoted the progress of screen aesthetics. Although there are many factors behind the choice of clothing, directors often regard it as an important means to shape characters. In the movie Breakfast at Tiffany’s, Audrey Hepburn, wearing a sleeveless black dress, contributed to the screen classic, and made Givenchy’s little black dress become the yearning of many women. Chanel may be regarded as the founder of the little black dress, but in Breakfast at Tiffany’s, Givenchy and Hepburn gave it another vitality.

The interweaving of film and fashion has its inherent inevitability, because both art forms have the inherent power of narration. Alfred Hitchcock, a famous director, is very meticulous about the image of screen actresses. He hopes to project subconscious information in the audience’s mind through clothes and accessories. Hitchcock’s film Stage Fright is the representative work of German actress Marlene Dietrich. She once said, "Without Dior, there No Dior, No Dietrich". The waist suit, tulle robe and feather decoration in the film are very suitable for the female role of the West End singer.

Communication, expression and remolding, it is these characteristics that make clothing an important basis for film production. Movies and performing stars are conducive to the spread of fashion brands, so the red carpet of the film festival has always been a show for major brands. Of course, in addition to the eye-catching red carpet, the film festival is an important platform to show and trace the close relationship between brand and film art. At the 2023 Shanghai International Film Festival, many brands expressed their vision and determination to constantly resonate with the film art.

"DIOR IN RED" exhibition

During the Shanghai International Film Festival from June 11th to 18th, the exhibition "DIOR IN RED" was held in Shanghai Shengli Cinema. This is also the first official appearance after the renovation of Shengli Cinema. Shanghai Shengli Cinema was founded in the last century, bearing the characteristics of China films in different periods and witnessing the development track of the film industry. The architectural style of combining Chinese and Western highlights its openness and tolerance.

"DIOR IN RED" exhibition

Entering the exhibition, elegant and profound red comes into view, and the seven theme exhibition areas tell the story of red love in different times. The portrait of Mr. christian dior in red tone outlined by artist Yan Peiming kicked off the exhibition; DIOR Dior illustrator René Groix has created more than ten paintings for the brand in the past, creating a classic advertising visual image. Then, through the lens of many contemporary photographers, media technology gives fashion a collision with light and shadow. Through a series of video works, Mr. christian dior and many subsequent creative directors of Dior Fashion House, Huan Xin, performed all the red high-order works. A variety of red element collections of accessories, perfumes and beauty cosmetics are also displayed in rare boxes in a patchwork way, connecting a series of stories.

A good film needs a dedicated filmmaker to devote himself to the art of film, concentrate on polishing and pursue it unremittingly, in order to achieve classics. The fashion brand which is connected with the film and embodies the inheritance and innovation is increasingly becoming an indispensable part of the film industry.

PIAGET Earl Shanghai International Film Festival "Extraordinary Night"

As the official partner and designated jewelry brand of the 25th Shanghai International Film Festival, PIAGET and the Shanghai International Film Festival jointly launched a series of activities such as "Extraordinary Master Class" and "Extraordinary Scholarship" in the "Young Filmmakers Education Support Program", paying tribute to the hard-working behind-the-scenes filmmakers, and encouraging young filmmakers to inherit and carry forward their ingenuity and gain momentum for the prosperous development of the film industry.

Pay tribute to the filmmakers. Recently, Jaeger-LeCoultre once again joined hands with the Shanghai International Film Festival to jointly present the "Glory to the Filmmaker Award". The "Jaeger-LeCoultre Filmmaker Honor Award" came to Shanghai International Film Festival for the first time in 2018, aiming at recognizing Chinese filmmakers who have made outstanding contributions to the film industry.

On June 10th, Jaeger-LeCoultre initiated a dialogue on the theme of advanced watchmaking and film restoration, and the guests enjoyed the latest restoration work of Jaeger-LeCoultre’s "Classic Film Copy Restoration Project"-the premiere of the 4K restoration version of Early Spring February (1963) directed by Xie Tieli, a famous third-generation Chinese classic film. This film is adapted from a novella written by the famous writer Rou Shi in the 1920s. At the China Film Century Award in 1995, Early Spring and February won both the Top Ten Film Awards and the Top Ten Director Awards.

Chinese classic film Early Spring in February

The newly restored Chinese classic film Early Spring in February premiered in 4K, conveying the profound significance of film restoration in preserving classics and inheriting culture. The significance of film restoration is not only the work itself, but also to relive the memory of a generation and reproduce the epitome of an era. At present, Jaeger-LeCoultre has made sixteen Chinese films of different ages and types shine again through the "Classic Film Copy Restoration Project".

As an art closely related to the development of science and technology, the history of film development is closely related to the development of science and technology, from silence to sound, from film to digital technology, and then to virtual shooting. Gabrielle Chanel has long realized the powerful power and influence of this new art media in arousing resonance. She once said, "I want to be a part of the future".

"Before becoming a director" special project 2023 series activities

Gabrielle Chanel witnessed the great development of the film industry all her life and kept close contact with it. Chanel’s continuous dialogue with the film industry has also become one of the symbols of the brand. Chanel joined hands with the China Film Directors Association to support the CFDG China Young Film Directors Support Program (Onion Program), and jointly set up a special project of Onion Program "Before Being a Director" in 2022. On June 13th, the two sides jointly held the "Green Night" film sharing and exchange meeting. This activity started the 8th Green Onion Project and released the 2023 series of activities of the special project "Before becoming a director".

The 2023 series of activities is curated by the famous director Frant Gwo, with the theme of "Before becoming a director-the film’s original and future". Through movie master classes, film exhibitions, salons, open classes on campus and other rich forms, it will focus on the presentation of image style and technology, bring about reflections on the film’s ontology and future under the technological revolution, encourage the new generation of filmmakers to emancipate their visual imagination and jointly create a broader picture of film art and technology in the future. Looking back, looking to the future, and expanding the connection between them through various forms and ways, the fate story of fashion and movies will continue.

The "fast fashion" mode causes waste of resources, and the new EU regulations prohibit clothing enterprises from destroying unsold products.

According to a number of foreign media reports from the World Wide Web, in order to crack down on the "fast fashion" mode and reduce the waste of resources, the European Union recently approved new regulations prohibiting large retail enterprises from destroying unsold clothing and footwear.

According to reports, the new regulations not only require enterprises to improve the "durability, reusability, upgradeability and repairability" of their products, but also require garment manufacturers to provide product information through Digital Product Passport. The EU said that enterprises must "take measures to prevent this practice" to make products more durable, facilitate subsequent recycling and reduce resource consumption.

It is reported that the destruction of unsold inventory goods is an open secret of the fashion industry, and the EU hopes to end these unsustainable practices. Alexandra Moreti, a member of the European Parliament, said in a statement: "It is time to end the’ acquisition, manufacturing and disposal’ model, which is very harmful to our planet, our health and our economy." He also said that "banning the destruction of unsold textiles and footwear products will help change the way fast fashion manufacturers produce goods".

Scott Lipinski, CEO of the German Fashion Association and the European Fashion Federation (EFA), said that the EU needs to clarify the meaning of "unsold goods" and "destruction". For the association, unsold goods mean that they are suitable for consumption or sale (excluding fakes and samples). The industry is also firmly committed to opening up new methods, such as remanufacturing and upgrading recycling, which give unsold products a second life and allow creative freedom.

It is reported that the new regulation issued by the European Union will take effect for large enterprises in two years, and medium-sized enterprises can be exempted from the regulation for six years, while smaller enterprises (less than 50 employees) can be exempted. Some data show that the influence of textile consumption on climate change is second only to food, housing and transportation.

Wang Feng’s "Thirteen" music live special song "Thank you" goes back 30 years of creative process.

Recently, a series of music specials recorded by Wang Feng and the band at the same time were officially launched. One of the songs, "Thank you", released in 2015, was rearranged as the first song.

"Thirteen" music live special is a collection of nearly 200 works published by Wang Feng in his 30-year creative career, and 13 works are carefully selected by his band partners. These works are all his true feelings and life expressions at this moment, and they are reinterpreted by telling.

Join hands with music partners who have been with each other for 20 years, and record the live version with the whole band lineup at the same time. For example, the same movie plot timeline goes back to the past and reproduces the "good heart" in the creative process. These 13 works, some of which are familiar "explosions" and some of which have not been sung for many years, are "heavy works", and they are a true silhouette of musician Wang Feng.

Listening carefully and thinking about the music special "Thirteen" and the song "Thank you" as the first song is actually more like a record of life. The first "Thank you" is to thank the life experience, to thank the past pain, and actually to reconcile with yourself. It is a great enlightenment, and I have to say that Wang Feng lived a lot more thoroughly than all of us.

Wang Feng has really given us a lot of courage, inspiration, strength and so on through his music works in the past 30 years, but his previous works are mostly emotional expressions or records combined with the times. But in this special edition, it is the singer who really analyzes his heart, no matter from arrangement, performance or singing. It is not easy to summon up such great courage. Therefore, this album, whether judged from artistry, musicality or even emotion, is undoubtedly a success.

On the Cross-cultural Communication of Chinese Excellent Traditional Culture

Looking back, China has a long history of more than 5,000 years. Under the background of globalization, with the continuous promotion of the construction of "the belt and road initiative", China has been devoting itself to the construction of Community of Shared Future for Mankind, telling the story of China well, making the world realize the charm of China culture, and realizing the effective cross-cultural communication of Chinese excellent traditional culture in the big garden of world culture. With the continuous development of internationalization, cultural communication has become one of the important ways for a country to develop continuously in the world. So how to spread China culture and traditional values of China widely in the world has become an important issue in China’s cultural export. Telling the story of China to the world is a very effective way to spread China culture to the outside world.

What exactly is Chinese excellent traditional culture? Some people think that China’s excellent traditional culture is the figurative culture of four books and five classics, piano, chess, calligraphy and painting, Chinese martial arts, national costumes and folk customs handed down from ancient China. However, China’s excellent traditional culture not only includes these figurative cultural contents, but also some intangible cultural heritages that we recognize, which bear the excellent traditional culture of China. Chinese traditional culture embodies the creative source of the essence of Chinese civilization and carries the synthesis of moral inheritance, various cultural ideas and spiritual concepts in national history. It includes both material and institutional levels, as well as conceptual levels. Promoting the construction of a strong socialist culture is one of the important aspects to enhance the soft power of the country’s culture, and it is through inheriting and carrying forward China’s outstanding traditional culture. China’s outstanding traditional culture is the foundation and soul of the Chinese nation. With its profound ideological connotation, rich moral connotation and profound value concept, it is of great practical significance to China’s contemporary social and economic construction, political life, cultural construction and all-round development of people. "Generations of Chinese sons and daughters have cultivated and developed a unique and profound Chinese culture, which has provided a strong spiritual support for the Chinese nation to overcome difficulties and live endlessly." In the long history, the reason why the Chinese nation can become a great nation, stand among the nations of the world, and become more frustrated and brave after suffering is that it has nurtured and developed a unique and profound Chinese culture.It has provided strong spiritual support and rich cultural nourishment for its own development.

Cross-cultural communication is a very important research field in communication science. Cross-cultural communication refers to interpersonal communication and information dissemination activities between members of society under different cultural backgrounds. At present, with the continuous development of scientific and technological progress, cross-cultural communication can effectively promote cultural exchanges between countries.

If you want to tell a good story about China, it is important to know who will tell a good story about China. The cultivation of intercultural communicative competence can be said to be the ultimate goal of foreign language teaching. With the help of foreign language classroom teaching, it is undoubtedly a good choice to tell the story of China. Pay attention to knowledge transmission, value shaping and ability training, and cultivate international talents with China feelings. Such talents should be familiar with China’s national conditions, have an international perspective, have a solid theoretical knowledge, and have relevant translation skills. At the same time, they also have different countries’ historical and cultural knowledge backgrounds, so that they can adjust their strategies for spreading China’s stories in the case of different national audiences’ different reactions.

Knowledge transfer. In the process of foreign language teaching, we should pay attention to the teaching of culture.

Value shaping. Everyone in China is deeply influenced by Chinese excellent traditional culture in the process of growth and study. In the hearts of every China people, there is a broad value consensus and common value pursuit, that is, socialist core values. This is our action guide and value core, and it is our ideological engine to realize the great rejuvenation dream of the Chinese nation. With the continuous progress of the times, our country has different development connotations in each period. In today’s era, socialist core values are more conducive to social development and can encourage people to develop better. We should combine the requirements of the times and vigorously carry forward socialist core values. Foreign language teaching plays an important strategic role in cultivating and practicing socialist core values. In our foreign language class, we should also establish students’ core values, integrate socialist core values with Chinese traditional culture, and tell stories that belong to our China in the process of teaching foreign languages.

Ability training. The first thing we should do is to improve the translation ability of foreign language talents. A foreign language is the best medium to tell a good story about China and convey the good voice of China. Communication is not only a form of spreading cultural pictures, but also a factory of cultural production. Telling a good story is not a one-way output, but an exchange between the two sides. The narrator tells a good story about China, and the listener can understand the connotation behind the story. This requires students to have the ability of cross-cultural communication. Can tell the good story of China in a way that is easier for international audiences to understand. When translating language expressions with China characteristics, we should learn to use terms that are in line with China’s national conditions. Foreign language students need to systematically learn cross-cultural knowledge, make reasonable translation based on cultural background, cultivate their cross-cultural literacy, and truly spread Chinese excellent traditional culture in cross-cultural context. Secondly, it is necessary to cultivate students’ ability to select and disseminate China cultural translation materials. Chinese culture has a long history and is profound, and there are many good stories to tell. So what kind of story to choose and how to teach it is a very challenging problem. Cultural content in translation selection is the main content we want to spread abroad. So how do we choose the right materials in the vast sea of literature? First of all, we should preserve the characteristics of China culture and select materials that can represent China culture. Chinese culture has traditional core values. Such as benevolence, righteousness, courtesy, wisdom and faithfulness, these China cultures are fundamentally different from other western cultures.China’s ancient philosophy and wisdom are also worthy of our consideration, which is also one of our very good materials. Therefore, when selecting materials for translation, the first thing we should do is that any material selection should not be divorced from China’s traditional core values, and we should choose a good story that best represents China’s characteristics and has the significance of external communication. Finally, it is necessary to improve the oral interaction ability of foreign language majors. To spread Chinese excellent traditional culture under the cross-cultural background, we must learn to use reasonable international expressions. Compared with one-way communication such as media and newspapers, personal cultural communication involves two-way communication between the narrator and the listener. Therefore, it is particularly important to improve students’ oral English expression ability, and good oral English expression can improve the effect of foreign communication of Chinese excellent traditional culture. Teachers should be good at stimulating students’ interest in speaking foreign languages, encouraging students to find opportunities to speak foreign languages, praising students’ progress in time and improving their self-confidence. Cultivate students’ awareness of foreign language culture, introduce students to the customs and humanistic environment of foreign societies, and create a good contextual foundation for students.

One of the carriers of cultural communication-Confucius Institute. Confucius Institute is the most representative China language and culture promotion organization that tells the story of China to the world. Under the new period and background, China is constantly glowing with new vitality. As an important way to export culture to the outside world, Confucius Institute shoulders great responsibilities and missions. As one of the important channels of cultural exchange, the Confucius Institute must first ensure that it has a good brand influence and a high external reputation. Only in this way can we increase the sense of identity and confidence of foreign society in Confucius Institute. The Confucius Institute can hold a series of activities such as "Chinese Bridge". During the activities, the Confucius Institute can invite local teachers and students to visit China and hold a variety of cultural activities, such as experiencing local characteristics and holding a Chinese Bridge Cup competition to attract more students to learn Chinese. At the same time, the "New Sinology Program" can be held to attract young talents from various countries to study in China, so that they can study for doctoral degrees in humanities and social sciences in China, and study Sinology from the perspective of foreigners, so that they can go deep into their lives, feel China and appreciate the charm of China culture, so as to promote China culture and enhance the international status of China culture. Confucius Institute should have its own courses with China characteristics, and introduce courses with local characteristics according to local conditions and the actual conditions of different countries and regions. According to a survey, most people come to the Confucius Institute for the purpose of learning the Chinese language and understanding the history and culture of China. And learning the Chinese language,Some people want to learn spoken Chinese well and strengthen their daily communication with China people. Others are full of love for China’s calligraphy, and their main purpose is to learn China’s Chinese characters and culture. Therefore, we can carry out targeted teaching, mainly focusing on teaching the basic knowledge of Chinese, supplemented by oral courses, but some cultural courses with China characteristics can be mixed with them, and the knowledge of China history should be combined to make the courses more lively and interesting. Let German Chinese lovers learn the cultural knowledge they want to learn according to their own needs.

At present, the Confucius Institute has a good momentum of development abroad. In order to gain a foothold overseas in the future, localized development will be the best choice. In order to train more high-quality native Chinese teachers, the Confucius Institute can set up a special training fund to allow outstanding German native teachers and outstanding graduates who are willing to teach Chinese in the future to study in China. Set up special courses for them, improve their Chinese level and Chinese teaching ability, and train them to grow into excellent Chinese teachers in a short time. At the same time, the Confucius Institute can also carry out a cooperative school-running plan, fully tap the local German teacher resources, carry out targeted training, conduct small-scale high-intensity guidance, purposefully improve the Chinese language ability and teaching level of local German teaching resources, select experienced professional Chinese teachers from China, and train more German-speaking Chinese teachers through one-on-one assistance, so as to steadily promote the rapid development of the Confucius Institute in Germany. In the concrete implementation, we should also create a positive image of Confucius Institute in the mainstream media. We should pay attention to building a network platform in German local and neighboring countries, provide exchange services for local China cultural lovers, provide updated information on a regular basis, and realize the sharing of network resources. Through the network platform, we can strengthen the organization and management of Confucius Institute students, and provide characteristic online courses and study plans for Chinese learners in Germany, imitating the domestic learning model, so as to facilitate learners to choose their studies freely according to their hobbies and freely arranged time. Most importantly,We must strengthen cooperation with German local media, make positive reports on Confucius Institute with the help of local media, try our best to establish a good brand image of Confucius Institute, and strive to improve the brand competitiveness of Confucius Institute.

To sum up, the 5,000-year-old traditional culture is our cultural heritage, and the progress brought about by the reform and opening up is the foundation of our confidence. Concepts such as "the belt and road initiative" initiative and Community of Shared Future for Mankind have provided excellent conditions for us to develop Socialism with Chinese characteristics culture. Informatization and globalization are the development trends in today’s world, which puts new demands on the positioning of Confucius Institutes. Confucius Institutes should not only show their mission in combination with the current trends, but also shoulder the role of cultural diplomacy. They should not only position themselves as Chinese teaching and cultural communication institutions, but also consciously play their role in cultural diplomacy. With the continuous strengthening of China’s national strength, it is unstoppable for culture to go abroad. Telling the story of China well and making China’s voice resound through the world means that China’s international status is constantly strengthening. However, if we want to tell the story of China well, we need to dig out the good stories in China culture that can resonate with the world. At the same time, we should set up an excellent team with international vision and cross-cultural communication, deepen international cooperation with an international vision, strengthen research on the international market, optimize communication strategies, and spread the excellent traditional socialist culture with China characteristics to every corner of the world.

(Author: Dong Kun, lecturer of bohai university Foreign Studies University, doctoral student of European Civilization Institute of Tianjin Normal University; This paper is the research achievement of Hebei Social Science Fund Project [No.:HB21SL002]. )

Source: Guangming Net

"Beauty +AI", Shantou or Power Card?

Virtual makeup test chart on the network

Text/Guangzhou Daily All-Media Reporter Chen Xin

Figure/data picture

A few days ago, the "White Paper on Beauty +AI Smart Marketing" (hereinafter referred to as the White Paper) jointly issued by the artificial intelligence company defiance technology and market research institution GfK pointed out that beauty merchants are caught in "communication anxiety" with consumers. On the one hand, online marketing blindly pursues "explosive models", a large number of homogeneous content and "unreachable" pain points, which makes consumers fall into anxiety of difficult choices; On the other hand, offline information acquisition has some shortcomings, such as low efficiency, especially in the special background of the epidemic situation, and there are more health concerns. In this regard, the white paper gives a solution: "Beauty +AI", especially the virtual makeup test based on AI technology.

In fact, many companies have already entered the game on the track of "Beauty +AI". Previously, L ‘Oré al launched a cosmetic virtual trial system, an AI foundation adapter, Meitu launched an "AI open platform", released Meitu Mirror Online, and Tmall Elf launched Queen smart beauty mirror … This attempt has also achieved initial results. The data shows that the total sales of beauty products have been greatly improved after an e-commerce platform launched a virtual makeup trial program.

Insiders pointed out that at present, the application of AI technology in the field of beauty still has the problem of "gimmick is greater than strength". For example, the lipstick color test project developed under the banner of AI has uneven edges and no deep integration with skin texture. Floating on the surface. At the same time, it also faces difficulties such as imperfect AI development tools, high technical threshold and scarce talents. It can be predicted that "beauty +AI" will generate more new forms in the future. However, as the "Z generation" consumers who are indigenous to the Internet, it is increasingly difficult to be fooled by all kinds of gimmicks, and they want to really "poke" the hearts of young consumers, and the fresh marketing methods will eventually return to the question of whether their strength is "hard core".

Source: Guangzhou Daily

China continues to be at the top of badminton in the world, and South Korea has risen rapidly.

In the recent allocation of seats in the finals, the China Badminton Team once again demonstrated its strong strength and firmly sat on the top of the world badminton. However, we also have to notice the rising momentum of Korean badminton teams in recent years, and they have become strong competitors of China team in the world badminton stage with amazing performance.

Since the 1990s, the China badminton team has begun to emerge on the world stage. With excellent skills and solid training, they quickly became the world badminton leaders. For many years, the China team has made great achievements in various important competitions, and won the world championships and the Olympic Games for many times. These brilliant achievements have enabled the China team to sit firmly at the top of the world badminton, and won the hearts of countless fans.

However, in recent years, Korean badminton teams have frequently brought challenges to China. Korean badminton players performed well, and they broke into the territory of China team with their agile skills and excellent skills. Many young Korean players have made their mark in various competitions and become strong competitors of the China team in the world badminton.

It is particularly worth mentioning that the Korean team performed particularly well in the women’s badminton event. They not only have excellent technical level, but also show strong teamwork ability. In recent years, the Korean women’s badminton team won the championship frequently, which brought great pressure to the China team. China team has to take this new competitor seriously and keep a good competitive state.

Of course, the strength of China team is still the benchmark of badminton in the world. China’s players have shown extraordinary strength and talent in various events. They have superb technology, excellent reaction ability and strong psychological quality, which enables them to remain calm and win at critical moments. Regardless of the men’s or women’s events, the China team has shown a strong dominance.

Nevertheless, the rise of Korean badminton team can not be ignored. They constantly improve their own level, strengthen the competition with China team, and inject new vitality into the development of badminton in the world. The competition between China and South Korea not only inspired each other’s fighting spirit, but also presented a wonderful badminton feast for the global audience.

To sum up, the China badminton team continues to sit firmly at the top of the world, but the rise of the Korean badminton team has also brought great challenges to the China team. The competition between the two teams will boost the development of badminton in the world. Let’s look forward to more wonderful duels and excellent performances in the future!